Marketing Power Platform Specialist

King & Spalding is a leading global law firm with a commitment to excellence, innovation, and the seamless delivery of legal services. We harness innovative technology and exceptional talent to meet the complex needs of our clients in a fast-paced and dynamic legal landscape.

The Marketing Technology Specialist is a pivotal role within the IT organization that requires a collaborative and business‑minded technologist who can partner with the Marketing and Business Development teams in both the delivery of enhancements to key systems and ongoing daily support. We are seeking a dynamic and experienced subject‑matter expert to join our team. The ideal candidate will have over 5 years of experience in the legal industry, with a focus on supporting firms in a variety of marketing technologies, including CRM and Experience Management initiatives.

This role will also focus on data integration across various marketing systems, including data from campaigns and event management.

• Manage and support CRM and Experience Management initiatives within the firm.
• Strategize, design, and implement security, which restricts access only to key CRM data/entity/form for privileged users.
• Lead CRM deployment activities and document the deployment plan/check list.
• Document system configuration and changes.
• Act as a technical liaison for CRM and integrated applications.
• Collaborate with team members who manage the Azure SQL environment.
• Support additional projects and duties as assigned.
• Coordinate data integration across multiple marketing systems such as campaigns and event management.
• Collaborate with cross‑functional teams to ensure seamless operation of marketing technologies.
• Maintain and update marketing databases, including the data integration and ETL (Extract, Transform and Load) to ensure data accuracy and integrity.
• Provide technical support and training to staff on the use of marketing tools and systems.
• Analyze marketing data to provide insights and recommendations for improving marketing strategies.
• Ensure compliance with legal and industry standards in all marketing activities.
• Monitor product roadmaps and assess updates, communicating benefits and implementation timelines to stakeholders.
• Submit all releases into production through IT change control processes, ensuring documentation, testing, and timing expectations (submission, review, implementation) are all correctly met.
• May involve additional collaboration with Marketing teams and providing them guidance and support for change controls that they implement.

• 5+ years of experience in the legal industry, with a focus on CRM and Experience Management.
• Experience administering Microsoft Dynamics CRM and Litera Foundation, and other e‑marketing platforms (Vuture, etc.).
• Nice to have: experience with Legal
  360.
• Exceptional attention to detail and organizational skills.
• Superior client service skills with the ability to communicate effectively with internal and external stakeholders.
• Ability to manage multiple projects and meet deadlines.
• Understanding and knowledge of programming language C#/.NET Framework to maintain custom code built within Dynamics.
• Familiar with Common Data Service (CDS) and the Common Data Model (CDM).
• Ability to work both independently and collaboratively as a member of an integrated team.
• Working knowledge of Microsoft Azure and Power Apps.
• Strong customer service and problem‑solving skills.
• Project management and computer skills (Microsoft Office) required.
• Strong quantitative and qualitative data analysis skills.
• Strong verbal and written communication skills and ability to present data visually.
• Strong analytical and problem‑solving skills.
• Experience in training and supporting staff on marketing technology…