Director of Sales and Marketing - Waldorf Astoria Atlanta Buckhead

Director of Sales and Marketing – Waldorf Astoria Atlanta Buckhead

Job Number: HOT0

CCBB

Waldorf Astoria Atlanta Buckhead 3376 Peachtree Road NE, Atlanta, GA 30326

Waldorf Astoria Atlanta Buckhead is looking for a Director of Sales & Marketing to join the leadership team at this gorgeous Atlanta property!

Located in one of Atlanta’s most prestigious neighborhoods, this 42‑story tower has over 200 rooms (127 guest rooms + residences), over 10,000 square feet of meeting space, a lavish 15,000 square foot Spa, and 3 food & beverage outlets, including a 3‑meal restaurant, bar, and in‑room dining.

In this role, you will report directly to the General Manager.

As the Director of Sales & Marketing, you will oversee commercial strategies for the hotel, improving performance by aligning strategy and business processes.

Hilton’s Commercial Services organization drives sales, revenue, marketing, catering, events management, call centers, and analytics—core to profitable growth.

The primary responsibilities include designing, developing, and deploying business strategies that are creative, dynamic, and impactful for the Americas, and leading the Hotel Sales and Marketing process. Key deliverables are moving the business analytics and processes to a predictive and prescriptive approach to drive performance, including developing and communicating commercial strategies, and analyzing revenue performance against goals.

• Produce the hotel’s Annual Multi‑Year Commercial Strategy Plan in partnership with on‑property leaders and regional support
• Connect the performance needs for the hotel with Hilton Enterprise solutions in each key segment
• Set strategy and deliver revenues—including group rooms, banquets, catering, business transient, and leisure transient
• Work with Commercial Leadership to ensure Business Review Guidelines (current to +5 years) and Group Pricing & Rate Quotation Strategies maximize pricing components and market share
• Support B2B marketing, digital marketing, social media, PR, and communications; guide e‑Commerce teams to accurate, effective online content
• Establish optimal business mix, review and validate revenue forecasts, develop demand‑period strategies, and approve retail and group pricing strategies
• Work with Executive Committee to maximize profits in line with GOP and EBITDA targets
• Develop and execute departmental expense budget and forecasts
• Maintain detailed, real‑time knowledge of competitor and market activity
• Execute the Sales and Catering Sales annual SIP (Sales Incentive Program)

• Lead weekly, monthly, and quarterly Sales & Marketing Optimization Process, converting outcomes into actionable strategies
• Contribute to annual Commercial Cadence communication on performance drivers quarterly and semi‑annually
• Consistently conform to Hilton brand standards and corporate identity
• Recruit and retain all sales and marketing roles
• Lead, engage, and develop team members, including performance development and Career Development Plans
• Conduct performance reviews for all direct reports and provide feedback for dotted‑line reports, including:
  • Group Sales
  • Business Transient Sales
  • Leisure Sales
  • Catering Sales
  • Marketing
• Facilitate a culture aligned with Hilton’s DEI and ESG goals

• Own performance and commercial activity reporting for the hotel
• Present commercial strategies to key business partners and ownership groups, ensuring transparency and relevance
• Liaise with Hilton Worldwide Sales, regional support, and brand teams
• Build strong relationships with CVB, community influencers, and 3rd‑party travel partners
• Maintain high engagement with customers across all sales segments
• Support high‑impact site visits and pre‑convention meetings
• Support sales managers’ travel into feeder markets

Required qualifications:

• Hotel Sales, Catering, or Marketing Experience
• Leadership management Experience
• Ability to travel
• Experience in hotel management or related industry
• Highly professional oral and written communication skills
• Proficiency with standard Microsoft Office
• Ability to perform critical analysis

Preferred qualifications:

• Experience…