Social Engagement Analyst

Matrix MKTG is hiring a Social Engagement Analyst to join our fast-paced experiential marketing agency. This junior-level role is laser-focused on capturing and reporting social media engagement tied to live events and brand activations.

This is not a content creation or social strategy role. Instead, it’s ideal for someone who lives for precision, thrives in spreadsheets, and enjoys the process of organizing digital data into clean, actionable reports.

HYBRID:
Monday, Tuesday, and Wednesday In-Office (Mandatory) + Thursday, Friday Remote

Annual Salary Range: $50,000-$53,000

Full-Time:
Junior-Level

• Perform
  manual social sweeps within 24 hours after events across platforms like Instagram and Tik Tok
• Document every like, share, save, comment, mention, story reply, and UGC post
• Maintain clean, detailed tracking logs with source links/screenshots
• Flag inconsistencies and missing data; elevate findings to internal teams
• Generate, QA, and deliver post-event reports to stakeholders
• Help improve tracking templates and internal workflows

• Support posting on Matrix-owned channels (with direction from social lead)
• Organize and tag content assets for easy retrieval
• Assist with basic scheduling, captioning, and trend watching as needed

• Align with
  Client Services to meet client reporting needs
• Work with
  Strategy to interpret and apply engagement insights
• Be available for non-traditional hours around key events

• Meticulous by nature
  :
  You take pride in catching every detail—twice
• Comfortable with repetition
  :
  You enjoy deep, focused work over creative brainstorming
• Independent and reliable
  :
  You own your task list and follow through under pressure
• Instagram-fluent
  :
  You know where to find comments, mentions, saves, and how users engage
• Analytically minded
  :
  You care about what the numbers mean

• You’re looking for a creative or content-forward role
• You dislike manual tasks or repetitive workflows
• You don’t enjoy working in spreadsheets or reconciling data
• You prefer strategy over execution

• 1–3 years in social media, digital marketing, or analytics (agency experience preferred)
• Proven experience with
  manual social media tracking
• Advanced spreadsheet skills (Excel/Google Sheets)
• Bonus:
  Experience supporting live events or brand activations
• Passion for culture, music, and lifestyle marketing is a plus

• You consistently deliver clean, on-time engagement reports post-event
• You help quantify social buzz into metrics that matter for clients
• You’re trusted to own the reporting process and ensure nothing slips through the cracks

Based in Atlanta, Matrix MKTG is a creative-first agency specializing in immersive brand experiences that shape culture and spark engagement. Our team moves fast, thinks strategically, and supports each other fully.