Digital Marketing Manager

Position: Digital Marketing Manager - US
** Digital Marketing Manager
** will have ownership over the product launch plans for specific product categories across the Kids2 portfolio of brands. As the content manager, this role will be responsible for the Go-To-Market plans related to global product launches including but not limited to content strategy, communication, customer activations and overall integrated product launch plans. In addition, he/she will be responsible for leading, communicating, and continually improving integrated product marketing activations.

The Digital Marketing Manager will work cross-functionally with key stakeholders (Category, Sales, Sales Planning, Content, Creative, Social, Legal, etc.) across the business to develop ideas and tactics that will be essential in launching new products in the marketplace.
** PRIMARY RESPONSIBILITIES AND

ESSENTIAL FUNCTIONS:

** Work with regional sales teams to understand regional / local needs to support product launches Other duties as assigned.
** QUALIFICATIONS & EXPERIENCE
** 3-5 years related experience
** EDUCATION & SKILLS
** Bachelor’s Degree in Marketing, Business or a related area is required or equivalent experience

Product launch experience Strong presentation skills for senior management and retailer presentations Strong organizational, analytical, and writing skills
** COMPUTER/TECHNICAL SKILLS
** While performing the duties of this job, the team member is regularly required to talk or hear. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
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