Strategic Account Director

Strategy & Media Planning

• Architect Digital Strategies: Own end-to-end digital media strategies and allocate budgets across channels (Search, Social, Programmatic, etc.) to power key campaigns and exceed expectations.
• Consumer & Market Intelligence: Develop detailed portraits of potential consumers—analyzing demographics, motivations, and media habits—while tracking industry trends and category overviews to provide executive-ready insights and decision‑making recommendations.
• Innovation & Growth: Identify growth opportunities within small to midsize accounts and propose bold, emerging tech solutions and best practices that keep our clients on the cutting edge.
• The Pitch Lead: Act as a core strategic lead of new business pitches, using your strategic insights to shape proposals that align perfectly with prospective client goals.

• Direct Strategic Counsel: Build deep, trust‑based relationships with clients by understanding their business goals and proactively addressing challenges.
• Insightful Reporting: Review campaign data from the client’s perspective, turning complex metrics into clear, compelling stories and actionable recommendations.
• Case Study Development: Analyze the effectiveness of past campaigns to create case studies that highlight our expertise and provide a blueprint for future success.
• Day to Day Support: Oversee day‑to‑day account health through team leadership, prioritization and decision‑making.

• Cross‑Functional Synergy: Work hand‑in‑hand with Client Service and MPO Leads to ensure strategies are executed seamlessly and projects remain aligned with client expectations.
• Strategic Support: Assist internal teams by providing educational materials, sharing media  Points of View  (POVs), and developing training programs to elevate collective expertise.
• Issue Resolution: Collaborate with Client Service and technical teams to resolve campaign challenges proactively, remaining flexible to market shifts.
• Planning Team Support: Provide strategic direction & oversight to the Planning team, ensuring plans are insight‑led, scalable and aligned with clients’ business goals.

• 6+ years of experience in strategic media planning or digital planning within an advertising agency, and/or experience in client‑facing roles, such as account management or client service.
• Digital Mastery: A deep, hands‑on understanding of the digital media ecosystem, including proficiency in DV360, The Trade Desk , Amazon, Meta, Google Ads, and other various programmatic DSPs.
• Strategic Intuition: The ability to manage large volumes of data and translate it into powerful insights and persuasive storytelling.
• The  Partner  Mindset: A proactive, eager attitude with the ability to handle a varied workload and thrive under occasional time pressure.
• Technical Literacy: High proficiency in Google Suite and modern project management tools; you are someone who is always  two steps ahead.
• Collaborative Spirit: A natural curiosity and the ability to work effectively as part of a high‑functioning team, challenging the status quo to deliver beyond conventional standards.
• Leadership & Mentorship: Proven experience leading, mentoring and developing high‑performing strategy and planning teams.
• Business‑oriented Mindset: Demonstrated ability to drive account growth, influence revenue outcomes and make decisions that support long‑term client partnerships.