Consumer Marketing & Community Manager (PC​/Gaming

Location: Onsite Preferred - Remote / Hybrid Considered

Travel: Occasional Customer Visits & Conference Attendance

Reports to: Product Marketing Manager

Carbice is redefining thermal management with advanced carbon nanotube technology. Our consumer product, the Carbice Ice Pad, brings a new standard to desktop CPU cooling- delivering reliable, maintenance-free performance that improves consistency over the life of a system. We are building a brand that resonates with PC enthusiasts, gamers, and builders who demand reliable performance.

We are seeking a Consumer Marketing & Community Manager to own and grow our desktop PC channel. This role will work directly with the Product Marketing Manager to execute strategies that drive awareness, adoption, and long-term value from our consumer audience. This is not just a marketing role - you will be responsible for building a community, shaping the voice of the brand, and developing a strong partner ecosystem that accelerates growth.

• Own and grow Carbice's presence within the PC gaming and DIY builder community
• Build and manage relationships with gamers, creators, modders, and enthusiasts
• Monitor customer sentiment, feedback, and demand signals to inform strategy

• Develop educational content that clearly communicates the long-term reliability and consistency advantages of the Ice Pad
• Produce blog posts, guides, and technical content for PC builders and gamers
• Translate complex thermal technology into clear, compelling narratives

• Build and manage Carbice's social media channels and online presence
• Develop campaigns that expand reach within gaming and enthusiast communities
• Execute content calendars aligned with product and campaign priorities

• Co-own and grow Carbice's strategic partner ecosystem alongside the Product Marketing Manager
• Nurture and expand relationships across key partner categories:  /li>
  • System Integrators:
    Cyber
    
    PowerPC, Skytech Gaming, iBUYPOWER
  • Cooling Providers & Heatsink Manufacturers:
    Asetek, Cooler Master, Bitspower
  • D2C Channel Partners: TBD
  • Influencers:
    Linus Tech Tips, Gamers Nexus, Jayz Two Cents
• Develop and execute co-marketing campaigns, joint activations, and product collaborations
• Create scalable processes for partner onboarding, enablement, and campaign execution
• Identify new partnership opportunities within the gaming and PC ecosystem

• Launch and host a Carbice-branded podcast focused on gaming, PC building, and innovation
• Feature partners, collaborators, and industry voices
• Build a network spanning gamers, influencers, esports organizations, and technical experts

• Design and execute marketing campaigns to grow the Ice Pad product line
• Expand reach through community-led and partner-driven initiatives
• Track performance and optimize campaigns based on data

• Monitor and improve the end-to-end customer experience
• Utilize CRM and support platforms (e.g., Zendesk) to track engagement and feedback
• Help build systems that support long-term customer retention and satisfaction

• Experience in gaming, PC building, or enthusiast hardware markets
• Proven track record managing online communities and social channels
• Experience creating content (blog, video, social, or podcast)
• Strong understanding of digital marketing fundamentals
• Excellent written and verbal communication skills
• Experience with CRM and customer support tools (e.g., Zendesk or similar)