National Sales Manager, Audio Visual

Key Contributions of the Role

• Identify, pursue, and secure new business opportunities through proactive outreach, networking, and industry engagement.
• Research, qualify, and develop profitable business opportunities that align with SAV’s strategic objectives in coordination with sales leadership.
• Conduct comprehensive needs assessments to create accurate, customized proposals that address client objectives and event requirements.
• Focus on securing business opportunities valued at $150K or greater.
• Achieve and maintain annual sales revenue between $1.5M to $3M and consistently meet profitability expectations.
• Collaborate with Project Managers (PMs) and estimators to ensure that all scopes, estimates, and quotes are accurate, competitive, and operationally feasible.
• Manage leads, accounts, and opportunities with accuracy and timeliness using Salesforce CRM.
• Maintain all reporting, forecasting, and performance benchmarks to track progress and identify opportunities for improvement.
• Build and strengthen long-term relationships with clients, partners, and industry organizations by demonstrating commitment to their success and the value of the SAV partnership.
• Regularly analyze sales metrics, market trends, and competitive data to refine development strategies and identify business opportunities.
• Proven track record in growing new AV sales business within the events and tradeshow industry, demonstrating the ability to close deals and achieve sales targets.
• Familiarity with Intellievent or similar order tracking software, with the ability to accurately enter and manage data within quoting software.
• Ability to build and maintain long-term relationships with customers, stakeholders, and internal teams.
• CRM proficiency and familiarity with Salesforce as a plus.
• Excellent written and verbal communication skills with the ability to deliver clear, compelling, and professional presentations and proposals.
• Strong organizational and detail-oriented mindset with the capability of managing multiple projects and deadlines effectively.
• Self-motivated, proactive, and result-driven mindset with a strong commitment to driving sales and developing client relationships.
• Proficiency with standard office software, including Microsoft Office Suite.
• Bachelor’s degree in related field; or relevant experience may be substituted for formal education.

• Demonstrate Core Values of Caring, Commitment, Integrity, Spirit, Responsiveness, Inclusivity, and Teamwork.
• Ability to perform as a responsible ESOP owner, by making daily decisions to benefit the client and the company.
• Treat all internal and external customers with courtesy and respect, as outlined in our Blue Diamond Customer Service Program.