MEDIA Executive - Wktb​/Telemundo Atlanta; Gray Media

MEDIA EXECUTIVE - WKTB/TELEMUNDO ATLANTA (Gray Media)

Job Category
:
Sales

Requisition Number
: MEDIA
014218

Full-Time

Atlanta, GA 30318, USA

Gray Media, or Gray, is a multimedia company headquartered in Atlanta. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of U.S. television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV households.

Gray also owns Gray Digital Media, a full-service digital agency, and multiple video production companies and studios.

Telemundo Atlanta is a premier Spanish-language television station providing award-winning local news and programming. It has received numerous Emmy Awards and provides content via over‑the‑air broadcast, a website, and mobile application.

Telemundo Atlanta seeks a driven Multi-Media Executive to sell broadcast, web/mobile, events, and digital marketing. The role requires a sales professional who can achieve and exceed revenue goals in a dynamic media environment.

• Drive revenue on‑air, digital, and event platforms to exceed target goals.
• Develop sales and marketing strategies, and partnerships across TV, digital, and video.
• Identify and assess sales opportunities, applying resources and strategies appropriately.
• Understand sales processes from recording to preparation, maximizing efficiencies and revenue.
• Provide clients with creative and innovative advertising opportunities.
• Collaborate with Surge Digital Media to complement Telemundo Atlanta’s offerings.
• Create weekly revenue projections and reports for management.
• Lead by example and empower collaboration with sales and marketing teams.
• Gather, analyze, and present sales data, projections, and market research/ratings to support sales goals and forecast revenue.

• Strong relationship with an extensive list of contacts.
• Willingness to work beyond normal business hours and weekends when necessary.
• Excellent knowledge of industry trends, technologies, and pricing models.
• Excellent knowledge of ad campaign metrics and analysis.
• Strong ability to negotiate, collaborate, and coordinate.
• Professional maturity, integrity, discipline, and a positive attitude.
• Bilingual—written and spoken proficiency in English and Spanish is a plus.

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.