Sales Development Representative, Home Improvement

About the Role:

We are seeking a dynamic and strategic Sales Development Representative to join and help build our sales team in North America. The sales team is responsible for attracting new home improvement contractors to offer their customers payment options through Upgrade. This role will allow you to contribute well beyond the scope of a normal SDR role, and to have a hands‑on opportunity to help create a business from the ground floor.

You’ll be able to do all of this under the umbrella of an established Bay‑Area Fin Tech without the risks that most early‑stage start‑ups face.

• Cold‑call contacts and run multiple outbound sequences across different channels to win over new customers and get them to attend a 15‑30 minute demo with Sales
• Ask qualifying questions and share a few product benefits to prospective contractors
• Collaborate closely with Sales and Customer Success team members to research and develop target lists and account‑based sales strategies to drive opportunities and lead generation
• Engage in and champion the proper culture and processes for a motivated, balanced, and highly efficient team capable of scaling up at later stages of organizational maturity

• Interest and experience in an outbound dialing environment
• Interest in not just performing the SDR role but in helping shape a new offering’s go‑to‑market
• Experience in developing trusted relationships with new customers
• Strong collaborator with cross‑functional teams to succeed in managing projects
• Adaptability – you understand that change is constant, and you embrace it.
• Agility and resilience – you move quickly and encourage continued improvement
• Strong work ethic and competitive mindset – you always want to be at the top of the leader board

• Competitive salary
• 100% paid coverage of medical, dental and vision insurance
• Flexible PTO
• Opportunities for professional growth and development
• Paid parental leave
• Health & wellness initiatives

#LI-Hybrid

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Upgrade does not accept unsolicited resumes from staffing agencies, search firms, or any third parties. Any resume submitted to any employee of Upgrade without a prior written agreement in place will be considered the property of Upgrade, and Upgrade will not be obligated to pay any referral or placement fee. Agencies must obtain advance written approval from Upgrade's Talent Acquisition department to submit resumes and only in conjunction with a valid, fully executed agreement.

English is required for all positions, as it involves interacting with staff at Upgrade's offices worldwide.