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Field Sales Representative

Job in Atlanta, Fulton County, Georgia, 30383, USA
Listing for: Northern Tool + Equipment
Full Time position
Listed on 2026-08-22
Job specializations:
  • Sales
    Business Development, Sales Representative, Sales Manager, Sales Development Rep/SDR
Salary/Wage Range or Industry Benchmark: 49500 - 60500 USD Yearly USD 49500.00 60500.00 YEAR
Job Description & How to Apply Below

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At Northern Tool + Equipment we get up every day to serve the tradespeople who keep our country running strong and the weekend warriors who want to work like them. It’s our mission to make sure they have the right tools for the job, and an easy, hassle-free experience at our store so they can get in, get out and get on with the job r top priority as a Field Services Representative in the Atlanta, Georgia market is to leverage key customer contacts to discover, develop and close sales opportunities to increase revenue and market share within an assigned customer territory while representing Northern Tool + Equipment as a preferred supplier for tools and equipment to commercial and governmental entities.

Your positive, professional, roll-up-your-sleeves-to-help attitude contributes to our winning culture and makes sure we leave a lasting impression.

Key Responsibilities:

  • Manages key customer relationships with the ability to develop comprehensive strategic plans for all assigned accounts, sell and market the full set of Northern Tool and Equipment (NTE) offerings incorporating an in-depth knowledge of key internal and external supplier lines.
  • Understands and has an in-depth knowledge of NTE’s market share for each assigned account, the top competitors market share in those accounts, and can identify the type of business each competitor is supporting and why. Uses this data to construct clear and concise business plans for sales and market share gains.
  • Defines critical end markets and new customers within those end markets, plan and develop strategies to drive incremental sales opportunities and market share gains. Leverages data analysis and knowledge to determine best strategies to identify opportunities to grow drive market expansion, develop DNAs or recapture lost business.
  • Develops and executes comprehensive sales and business plans for all accounts by meeting with customers on a regularly scheduled basis to identify opportunities, devise product segment strategies, and close applicable opportunities.
  • Prospects customers using market knowledge, sales lead software, and company provided leads to expand customer base of high value commercial customers via in-person, on-site, in store and over the phone for key product categories. Collaborates with Retail Trade Development in the discovery and evaluation of new customers.
  • Requests for Quotes (RFQ’s) within assigned market. Ensures that all RFQ activities and strategies are well established, communicated, addressed, and agreed upon within Northern Tool and Equipment guidelines.
  • Develops and sustains sales relationships with key decision makers and influencers on all levels across the organization; and specifically with store personnel and the Regional Sales Manager within their metro market.
  • Maintains business plans and profiles within Customer Relationship Management (CRM) tool. Manages territory activity and sales pipeline in CRM tool. Prepares for all account calls and meeting objectives. Submits all required forms (expenses, mileage tracker, call itineraries).
  • Collaborates with Retail Trade Developer and the Field Sales Manager on strategic Requests for Quotes (RFQs) within assigned accounts. Ensures that all RFQ activities and strategies are well established, communicated, addressed and agreed upon within Northern Tool and Equipment guidelines.
  • Prospects and develops sales leads using market knowledge and sales lead software via in-person, on-site, in store, and over the phone for key product categories as assigned by supervisor within CRM tool.
  • Provides customer on-site product demonstrations and may assist or attend market trade shows for high value product categories. Works with supervisor and local Regional Sales Manager to develop and implement a customer development program to support new store openings, commercial trade shows, and in-store B2B events as appropriate.
  • Achieves monthly, quarterly, and annual sales objectives within assigned customer market. Analyzes customer trends through sales reports to identify opportunities to grow or…
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