Account Manager - Franchise Development

Job Title:

Account Manager (Franchise Development)

Location: Fully Remote (U.S. Residents only, 50 States)

Department: Account Services – Franchise & Enterprise Development

Are you passionate about digital marketing and helping businesses grow? Do you have experience leading franchise or non-franchise enterprise accounts? If so,
Ignite Visibility
—a top US-based digital marketing agency is hiring a high-caliber Account Manager (Franchise Development). This position is fully remote for U.S. residents residing in any of the 50 states.

At Ignite Visibility, we are shifting our account management standard away from reactive activity management toward strategic partnership, commercial ownership, and proactive client growth
.

The Account Manager (Franchise Development) is responsible for developing and managing high-value client relationships that promote long-term retention, revenue growth, and account loyalty. You will serve as a trusted business advisor to corporate franchise brands, franchise development networks, and enterprise accounts—taking full commercial ownership over client retention, churn reduction, renewals, and upsells while driving maximum lifetime value and client satisfaction.

1. Strategic Partnership & Advisory

• Advisor, Not an Order-Taker: Serve as the strategic day-to-day point of contact and trusted advisor for key accounts, corporate stakeholders, and executive sponsors.

• End-to-End Strategy Leadership: Manage client expectations and multi-channel strategies (Paid Media, SEO, Web Dev, Analytics) from inception through delivery.

• Margin & Business Alignment: Deeply understand client business models and ensure engagements maintain company margin goals and account profitability.

2. Proactive Retention & Loyalty

• Proactive Risk Sensing: Monitor account health, identify potential friction points early, and resolve challenges before they become churn risks.

• Executive Listening & NPS: Lead client check-in calls and Quarterly Business Reviews (QBRs). Manage client satisfaction touchpoints through surveys, Executive Sponsor sync calls, and exit reviews to maximize NPS and client advocacy.

• Cross-Vertical
  
  Collaboration:
  
  Foster strong collaboration across internal production verticals and coach teams (pre-call syncs, on-call guidance, post-call reviews) to solve client problems and surface growth opportunities.

3. Expansion & Commercial Ownership

• Own the Growth Motion: Own the client upsell and renewal process end-to-end, actively achieving assigned growth and expansion revenue goals.

• Commercial Metrics & Forecasting: Forecast and track key account metrics (e.g., quarterly revenue results, retention rates, and annual forecasts).

• Referenceability & Advocacy: Drive new business growth by fostering client loyalty, generating case studies, and partnering with the sales team on strategic presentations and proposals.

Beyond experience, our most successful Account Managers embody specific character traits and commercial intangibles:

• Likeable & Strong: The warmth to build deep, lasting trust alongside the backbone to hold your ground during tough business conversations.

• Confidence & Presence: Comfortable owning the room, leading executive calls, and having direct conversations with C-suite stakeholders without needing to defer or escalating.

• Commercial Instinct: An intuitive ability to read a client's business model, spot upsell signals naturally, and sense portfolio risks before they appear on paper.

• Resilience & Composure: Calm under pressure. Bounces back quickly from difficult calls or unexpected shifts, resetting with solution-focused energy.

• Smart & Curious: Fast on your feet, highly inquisitive, and eager to connect the dots…