Regional Sales Manager West - Construction

Date:
Sep 10, 2026

Location:

Atlanta, GA, US

Company:
Bekaert NV

As the world and the way people live is changing, we at Bekaert believe it’s our responsibility to contribute to finding new solutions for the future. With a 140+ year old heritage of excellence, innovation, and a future-focused mindset, we strive to create value for our customers and society. We aim to do this through innovative solutions and sustainable practices. We are committed to pushing the boundaries of steel wire transformation and coatings whilst also leveraging our expertise to develop innovative solutions with new materials and services in a safe, smart, and sustainable way.

Our focus extends to markets such as new mobility, low-carbon construction, and green energy.

As a dynamic and growing company with over 19 000 employees worldwide, 75 nationalities, a retention rate above 90% and € 3,7 billion in combined revenue in 2025, we are looking for someone like you to join our team as we continue to shape a safer, more efficient, and connected world!

To strengthen the current growth, we are looking for a results-driven Regional Sales Manager with strong value-based technical skills and previous experience in the construction and/or concrete markets. The ideal individual will have the proven ability to grow developing markets and seize new opportunities. This function will report directly to the Area Sales Manager – South and West.

This role sits at the center of the regional Dramix® commercial ecosystem. The Regional Sales Manager is responsible for turning technical awareness and project opportunities into profitable, repeatable sales by coordinating influence across engineers, contractors, ready mix producers, owners, and internal technical resources. Success requires more than account coverage. It requires market creation, disciplined project execution, value based selling, and the ability to make steel fiber reinforced concrete easy to specify, easy to adopt, and easy to repeat.

Preferred location:
Arizona. Territory focus is Arizona with coverage including the West Coast.

• Grow sales of Dramix® steel fibers and Synmix® synthetic fibers by creating demand with specifiers, contractors, ready mix producers, and other key industry stakeholders.
• Drive regional growth by converting market opportunities into volume, revenue, margin, and repeat business across industrial, commercial, infrastructure, and high value concrete applications.
• Build and maintain relationships across the construction ecosystem, including engineers, contractors, ready mix producers, distributors, and industry influencers, to position fiber reinforced concrete solutions early in the project cycle.
• Communicate the technical and commercial value of fiber reinforced concrete through clear customer benefits such as improved constructability, labor savings, schedule certainty, simplified reinforcement, long term performance, and total installed value.
• Partner with Regional Sales Engineers and technical teams to support specifications, design assistance, value engineering, mix design reviews, trial batches, first pours, and project execution.
• Support ready mix producers and contractors in the successful adoption and use of fiber reinforced concrete through training, technical guidance, pre pour planning, and risk reduction strategies that drive repeat business.
• Manage a disciplined regional pipeline through CRM and market intelligence, tracking opportunities from identification and specification through quotation, award, delivery, and post project follow up.
• Develop strategic accounts and priority market segments, including industrial construction, logistics, warehousing, manufacturing, data centers,…