Senior Software Engineer, CRM

About the Role

Digital products play a central role in how we create value for customers, support the teams who serve them, and shape the consumer experience.

Our product organization brings together small, empowered teams that move with clarity, speed, and purpose, enabling digital to be a meaningful source of advantage across Coca‑Cola’s North America Operating Unit.

Our work spans customer journeys, service delivery, sales workflows, and the platforms that connect them. We are raising our standards for product craft and rebuilding the systems behind these experiences.

As a Software Engineer, you will serve as the tech lead on an empowered product team, partnering with Product and Design to solve meaningful problems and deliver measurable outcomes.

This role is for engineers who want to shape solutions, not just implement them.

Build user‑centered, enterprise software that directly improves how sales teams work with customers. Engineers on the Sales Experience team partner closely with users, product, design and other stakeholders to design, build, and evolve connected tools, data, and workflows used daily by sales teams. You will build solutions across the North America Operating Unit across Retail, Food Service, and finance teams. The work spans experimentation, systems thinking, and continuous improvement.

You will be responsible for optimizing business outcomes like profitable volume growth, productivity, execution quality, and customer impact rather than technology for its own sake.

You’ll help create scalable, reliable platforms and experiences that reduce friction, surface insights, and enable better decisions all while operating at the standards required of enterprise software.

You’ll be part of a dedicated, cross‑functional team (Product, Design, Engineering) that is:

• Empowered to solve problems, not just build features
• Accountable for outcomes, not output
• Collaborative by default, from discovery through delivery
• Continuously learning, using data and customer insight to improve

• Work closely with Product Management and Product Design to deeply understand customer problems, workflows, and pain points
• Contribute to solution discovery, including ideation, prototyping, and evaluating multiple approaches
• Bring a strong technical perspective to help the team identify what is feasible, what is valuable, and what is worth building
• Challenge assumptions and propose alternative solutions that are simpler, faster, or more impactful

• Define and guide the technical approach, architecture, and system design for your team’s product area
• Make pragmatic tradeoffs between speed, scalability, maintainability, and cost
• Ensure alignment with broader platform and enterprise architecture where appropriate
• Identify and manage technical risks early, surfacing tradeoffs clearly to partners

• Lead the team in delivering high‑quality solutions that meet standards for performance, reliability, security, and scalability
• Ensure strong engineering practices, including testing, observability, and CI/CD
• Maintain a high bar for code quality and system design through reviews and hands‑on contribution
• Drive continuous improvement of the product through iteration, feedback, and learning

• Partner with Product and Data to define and track success metrics and outcomes
• Ensure the team is focused on delivering meaningful impact, not just completing work
• Use data, customer feedback, and experimentation to guide decisions and prioritize improvements
• Help the team balance short‑term delivery with long‑term product and technical health

• Provide technical leadership and mentorship to other engineers on the team
• Support skill development in both engineering craft and product thinking
• Foster a culture of ownership, accountability, and continuous learning
• Contribute to hiring and onboarding to help raise the bar for engineering talent

• Help define and evolve engineering standards, patterns, and…