General Manager - Aparthotel

GENERAL MANAGER

Location: Cape Town
Reports to: Workforce Operations Manager
Manages: Operations On-site Team

At Totalstay™️, we’re not just in hospitality; we’re shaping its future. Over the last decade, we’ve redefined what it means to stay local, building one of South Africa’s most dynamic aparthotel brands. Today, with over 700+ keys across multiple properties, we blend design‑forward spaces, technology, and unforgettable guest experiences to create stays worth telling stories about.

Totalstay manages a collection of premium aparthotels known for delivering exceptional accommodation and outstanding guest experiences. Our properties are strategically located in desirable areas, offering modern amenities, superior service, and attractive settings. We are seeking a dynamic and experienced Aparthotel General Manager to lead the management team and oversee seamless operations across the property. The ideal candidate will have a proven background in managing housekeeping teams, experience with VIP guest services, hotel marketing, revenue reporting, and comprehensive hotel operations.

This leadership role requires a visionary professional who can motivate teams to achieve exceptional guest satisfaction while driving revenue growth and ensuring operational excellence.

• Provide visionary leadership to the entire hotel team, fostering a culture of excellence, teamwork, and continuous improvement.
• Recruit, train, and mentor housekeeping, concierge and maintenance teams to ensure high performance and professional development.

• Oversee all aspects of hotel operations, including housekeeping, front desk, maintenance, and guest services, to ensure exceptional guest experiences.
• Implement and maintain standard operating procedures to streamline operations and enhance efficiency.
• Monitor and analyse key performance indicators (KPIs) to identify areas for improvement and implement strategies to optimise performance.

• Champion a guest‑centric approach, ensuring that all guest interactions exceed expectations and reflect the brand's values.
• Implement personalised guest services and amenities to enhance VIP guest satisfaction and loyalty.
• Address guest feedback and resolve any issues or concerns in a timely and effective manner.

• Assist the Totalstay central Revenue team to develop and execute strategies to drive revenue growth, including pricing optimisation, upselling opportunities, and promotional campaigns.

• Monitor market trends and competitor activity to identify opportunities for revenue and experiential enhancement.
• Work closely with the marketing department to develop and implement ideas that enhance the brand image, credibility and occupancy rates.

• Work with the Totalstay Operations team to develop and manage the hotel budget, ensuring that revenue and expenses are in line with financial targets.
• Implement cost‑control measures to maximise profitability while maintaining service quality.
• Prepare regular financial reports and forecasts for senior management.

• Maintain high standards of cleanliness, maintenance, and safety throughout the property.
• Ensure compliance with all relevant regulations, standards, and company policies.
• Conduct regular inspections and audits to uphold quality assurance standards.

• A competitive salary package tailored to your experience and expertise.
• A dynamic workplace where your contributions drive real change.
• Opportunities to unlock your potential for career advancement
• Vibrant and inclusive company culture, prioritising the well‑being of every team member.
• Enjoy perks like “Friends & Family” nightly rates at all Totalstay properties, wellness initiatives and our very own reward and recognition programme.
• Thrive in an environment that values innovation, collaboration, and personal growth.
• Join a supportive team committed to your success, professionally and personally.
• Be part of a company that celebrates diversity and empowers its employees to reach new heights.