Senior Director of eCommerce Amazon Channel Lead

Full-Time
Chicago, IL (Hybrid Remote)

We offer a competitive compensation package that includes a base salary, a performance-based bonus, comprehensive benefits, and equity participation aligned with the role's scope and impact.

Monica+Andy is a modern e-commerce brand specializing in baby and children's clothing and accessories. We're passionate about creating a great customer experience and delivering high-quality products that our customers love. As we continue to grow, we seek a dynamic, results-driven Senior Director of eCommerce to lead and scale our efforts across our Amazon channels. The Amazon Channel Lead will be the driving force behind Monica + Andy’s next phase of growth—expanding the reach of its beloved baby and kids brand on Amazon while preserving the premium quality and parent-trusted reputation that set it apart.

We are seeking a highly analytical, results-driven Senior Director of eCommerce to lead our end-to-end Amazon business. This role will serve as the channel owner for Amazon (1P Vendor Central)—responsible for profitable growth, operational excellence, and brand consistency across our Amazon presence. The ideal candidate brings deep Amazon expertise, thrives in a fast-paced environment, and can balance strategic vision with hands-on execution.

This leader will report to the Chief Growth Officer and partner closely with Planning, Merchandising, Operations, and our Founder/CEO to ensure our brand is consistently and optimally represented across all Amazon touchpoints.

Monica + Andy's Core Values:
1) self-awareness,
2) empathy,
3) intellectual honesty,
4) positive energy, and
5) judgment

• Own the Amazon P&L with responsibility for revenue growth, margin optimization, operational stability, and profitability targets.
• Develop and execute a long-term growth strategy for Amazon, including pricing, promotions, catalog expansion/optimization, and channel-specific initiatives.
• Serve as the internal Amazon expert, proactively identifying opportunities and risks.
• Ensure alignment with the company's overall goals and cross-channel brand strategy.

• Oversee all aspects of Vendor Central (1P), including demand planning, chargebacks, negotiations, terms, and operational scorecards.
• Maintain compliance with Amazon’s operational requirements (e.g., variations, content compliance, listing errors, suppression prevention).
• Lead resolution of operational issues such as shortages, PO discrepancies, chargebacks, forecasting mismatches, and returns performance.
• Monitor OTIF, CRaP flags, margin erosion, and implement mitigation action.

• Own the content strategy for Amazon PDPs: titles, bullets, enhanced A+ content, brand store, and video assets.
• Optimize for SEO, searchability, conversion rate, and sales rank performance.
• Maintain and improve IDQ scores, ensuring all listings meet or exceed Amazon standards.
• Partner with Creative and Brand teams to ensure consistency across all digital channels.

• Collaborate closely with Planning and Merchandising on assortment strategy specific to Amazon’s consumer behavior and category dynamics.
• Oversee inventory management on Amazon to achieve optimal in-stock levels, minimize lost sales, and reduce overstock risks.
• Track and manage Amazon demand forecasts, replenishment cycles, case pack requirements, and supply chain constraints, working closely with Operations to execute flawlessly.

• Develop and own the full-funnel paid media strategy across PPC, DSP, retargeting, affiliates, influencers, and promotional vehicles.
• Manage the paid media budget and make data-driven decisions to improve ROAS performance.
• Partner with an agency to execute campaigns, evaluate performance, and continually optimize targeting, bids, and creative.
• Build and manage the promotional calendar, including deals, coupons, Prime Day, Black Friday/Cyber Monday, events, and seasonal pushes.

• Establish KPIs and dashboards to track category…