Senior Business Development Coordinator Hybrid

Firm Information

Reed Smith is a dynamic international law firm dedicated to helping clients move their businesses forward. With an inclusive culture and innovative mindset, we deliver smarter, more creative legal services that drive better outcomes for our clients. Our deep industry knowledge, long-standing relationships and collaborative structure make us the go-to partner for complex disputes, transactions and regulatory matters.

Our team of 3,000 people (including more than 1,600 lawyers) across more than 30 offices in the United States, Europe, the Middle East and Asia operate as one global partnership to drive progress for our clients, for ourselves and for our communities.

The Senior Business Development (BD) Coordinator will support and implement profile-raising and business development tactics for Reed Smith’s Life Sciences Health Industry (LSHI) Group alongside the group’s Business Development Manager and Business Development Coordinator. The successful candidate will be expected to quickly develop and maintain an understanding of the group’s competitive landscape, its clientele, and relevant market trends. Building on this backdrop, the senior coordinator will support key partners on marketing campaigns and discrete thought leadership opportunities, submissions, events, client meetings, targeted pitches and RFPs, and more – all with an eye toward ROI measurement and evaluation.

The senior coordinator will also liaise across other practice groups and firm task forces with a focus on enhancing the LSHI group's internal profile – and uncovering and executing cross‑selling and collaboration opportunities. The successful candidate will be a detail‑oriented, highly organized professional; a strong writer; a quick learner; and eager to provide practical and tactical support to drive revenue through the full spectrum of marketing and BD efforts.

• Gain and maintain a strong understanding of the U.S. life sciences and health industry – including key developments, industry players, and market trends – as well as a working knowledge of the EU life sciences industry.
• Gain a thorough understanding of the LSHI group’s subpractices and initiatives, key partners’ practices, and key clients.
• Interact with group leaders and other key attorneys on firmwide BD activities; develop strong working relationships and maintain a high level of day‑to‑day interaction with lawyers.
• Assist in the development of agendas and presentations for practice group strategy meetings; prepare and circulate meeting summaries to report on progress towards action and goals.
• Support practice initiatives, including calendaring meetings, working with initiative leaders and agendas and presentations, preparing and circulating meeting summaries and action items, and engaging in follow‑up to help drive progress.
• Coordinate pitch materials, presentations and responses to Requests for Proposals; review and edit content where necessary; support the development and maintenance of proposal content and capabilities. Ensure follow up is sought from client post pitch; track and act on actions which arise; assess how feedback can be used to enhance win rate.
• Coordinate contributions and input related to attorney experience and client information into business development systems including CRM and Foundation.
• Draft and edit marketing collateral, including practice area descriptions and attorney biographies; facilitate posting updates to firm website and intranet as needed.
• Collate content for internal newsletters and marketing campaigns to drive awareness throughout the firm of the group's capabilities and experience.
• Prepare and draft submissions for major awards and legal directories to further the awareness and positioning of the group; maintain repositories of practice group accolades and awards.
• Ensure all marketing communications channels are exploited to convey consistent messages about the group and its experience, including the use of social media in consultation with the digital team. Work with our communications and media staff to identify and pursue PR opportunities in key legal trade and…