Marketing & Sales Enablement Coordinator

We are looking for a detail-oriented, proactive Marketing & Sales Enablement Coordinator to support both our Business Development Managers (BDMs) and our marketing team across all of Soliant's practice areas. This is a support and research role, not a selling role, but it sits close enough to the sales process that your work will directly determine the quality of opportunities our BDMs walk into.

Your responsibilities fall into two categories that work together: event strategy and logistics, and pre-event sales intelligence. On the events side, you will research and evaluate conferences and industry events, help plan and coordinate any sponsored presence we have, and attend events as needed to represent Soliant at the booth. On the sales intelligence side, you will research attendee lists, build prospect profiles, and hand the BDM a clear, organized brief before every event so they walk in knowing exactly who they want to talk to and why.

Before committing to any event, your job is to answer the question: is this the right room for us? You will build and maintain a calendar of relevant industry conferences, technology summits, and networking events across the markets Soliant serves, and evaluate each one against a consistent set of criteria.

• Research prospective events and assess whether the right types of attendees will be present: mid-market technology decision-makers, Salesforce ecosystem participants, cloud and AI practitioners, and other buyers relevant to Soliant's practice areas
• Evaluate whether an event is well-suited for a consulting firm rather than a software vendor or large systems integrator, and flag any concerns about fit before money is committed
• Assess sponsorship and booth opportunities: research what each tier includes, what past sponsors have experienced, and whether the investment is likely to generate meaningful pipeline activity or brand visibility worth the cost
• Compile event recommendations with a written summary of your assessment: who attends, what the format is, what participation options exist, estimated cost, and your recommendation on whether and how to participate
• Maintain a running event calendar shared with the BDM and marketing team, with clear deadlines for registration, sponsorship commitments, and logistics decisions

When Soliant decides to attend or sponsor an event, you will coordinate the details so the BDM can focus on relationships, not logistics.

• Manage event registration for the BDM and any other attendees, including hotel, travel, and agenda coordination
• Coordinate booth or sponsorship logistics when applicable: vendor communication, materials shipping, setup requirements, deadlines, and on-site needs
• Work with the marketing team to ensure branded materials, collateral, and any giveaways are prepared, current, and arrive on time
• Build a pre-event checklist and timeline for each event to ensure nothing is missed in the weeks leading up to it
• Attend events as needed to staff the booth, represent Soliant professionally, engage with attendees, collect contact information, and support the BDM on the floor
• Conduct post-event debriefs with the BDM and marketing team: what worked, what did not, which contacts were collected, and whether the event merits repeat attendance

This is where your work has the most direct impact on pipeline. When the BDM walks into a conference, they should know exactly who will be in the room, which of those people fit Soliant's ideal client profile, and what is happening at those companies that might make them receptive to a conversation. That preparation is your responsibility.

• Research attendee lists for each event in advance, identifying individuals who match Soliant's Ideal Customer Profile across our practice areas
• For each high-priority prospect, build a short research brief covering their company, their role, relevant recent news such as new funding, leadership changes, technology initiatives or hiring patterns, and a suggested conversation angle for the BDM
• Prioritize and organize prospect briefs so the BDM receives a clear, ranked…