Content Licensing Manager

Business Wire, a Berkshire Hathaway company, is the global market leader in press release distribution and regulatory disclosure. We are on a mission to redefine how organizations connect with their audiences — and that’s just the beginning!

Organizations, large and small, depend on us to accurately publicize market‐moving news and multimedia, and generate social engagements that develop interactions with their target audiences.

The Content Licensing Manager supports the growth and success of Business Wire’s content licensing and distribution strategy, including expanding the reach and visibility of client press releases through impactful quality partnerships.

This role is ideal for someone who thrives in both strategic and operational spaces. The ideal candidate enjoys building and managing partnerships end‑to‑end, but is equally comfortable rolling up sleeves to support day‑to‑day execution. You will join the Media Relations team and take ownership of a portfolio of existing partners while actively prospecting new distribution and licensing opportunities.

As an externally facing role, success requires strong relationship‑management skills, exceptional organizational abilities, and the confidence to operate independently across global time zones. In addition to partnership management, you’ll lead or contribute to strategic initiatives that evolve and scale the content licensing function for the future.

• Oversee a portfolio of existing U.S. and a selection of EU‑based partners, ensuring contractual obligations are fulfilled and partnerships continue to support company goals.
• Act as the primary point of contact for internal teams (Legal, Product, Tech) and assigned partners to drive alignment, resolve operational challenges, and implement strategic initiatives.
• Participate in technical delivery discussions related to content feeds, integrations, onboarding requirements, and troubleshooting efforts in close collaboration with technical stakeholders.
• Identify, pitch, negotiate and execute new and maintain existing content licensing and distribution agreements with digital platforms, syndicators, press agencies, and other media entities.
• Lead onboarding processes for new partners when applicable, ensuring content delivery and support throughout the full partnership lifecycle.
• Handle day‑to‑day media relations operations, including answering internal sales team queries, journalist vetting, ad‑hoc issue resolution, and partner communications.
• Lead and contribute to strategic cross‑functional projects related to optimizing content distribution and licensing operations.
• Support ongoing team efforts to streamline processes, modernize workflows, and adopt tools that increase efficiency, transparency, and scalability.
• Balance partner management responsibilities with ownership of additional strategic initiatives, managing competing priorities effectively.
• Use CRM and project management tools (e.g., Hub Spot, JIRA) to monitor partner performance and track deliverables, and provide regular reporting on opportunities, risks, and operational effectiveness.
• While core working hours mostly align with U.S. Eastern Time, this role requires flexibility to sometimes accommodate meetings with European partners during early mornings or participate in Media Relations team meetings in early evening hours.

• Bachelor’s degree in Business, Communications, Media Studies, or a related field.
• 3–5 years of experience in business development, content licensing, media partnerships, or a related field.
• Proven ability to manage partnerships end‑to‑end: from initial outreach through negotiation and execution.
• Excellent communication, negotiation, and relationship‑management skills.
• Strong operational fluency in which you are comfortable managing details as well as contributing to the strategy.
• Proficiency with CRM tools (e.g., Hub Spot, Salesforce) and data platforms such as Excel and Tableau.
• Collaborative team player who thrives in a fast‑paced, agile environment.
• Growth‑oriented and entrepreneurial mindset, with a strong sense of ownership and accountability.
• Process‑driven with a passion for improving workflows…