Freelance Art Director

Company Description

Within Publicis Groupe’s Intelligent Creativity business, we specialize in bringing creative ideas to life, and to consumers. By combining 100 years of craft excellence with 6,000 experts across 52 locations of the world’s biggest studio network, we leverage the industry’s richest data, through the power of agentic AI, to radically redefine content production with Intelligent Content. We intuitively deliver this through Marcel Make, the world’s first Intelligent Content agent.

The result? Predictively performing content that unlocks business growth in unprecedented ways. No more guesswork. No more waste. Just content that works, working a lot harder.

Note:

This is a freelance role with an anticipated 2-3 month booking duration.

We’re looking for a print & catalog-focused Art Director with a strong background in creating social, editorial, and traditional campaign content in a high-volume environment. You bring bold, cross-platform ideas and thrive in every stage of the creative process—from concept to execution. Your creativity goes beyond the typical Art Director role. Whether you're passionate about photography, dabble in podcast production, or spend weekends building a Tik Tok following, we welcome your side hustles and unique interests!

• Collaborate with copywriters, strategists, producers, editors, and animators to elevate creative work across multiple clients
• Know when and how to engage various departments, blurring the lines between Media, Strategy, Creative, and Production
• Develop compelling, thumb‑stopping social content
• Anticipate creative and strategic challenges and offer innovative solutions
• Think big—push boundaries and explore new creative territories
• Adapt visual styles across diverse brands, audiences, and media formats while juggling multiple projects
• Stay current on industry trends, media, and cultural insights to inform visual direction
• Craft and present creative concepts and decks to internal teams and clients
• Foster a high‑energy, collaborative team environment
• Review production work for accuracy and quality before final delivery
• Oversee internal and third‑party/vendor creative productions
• Integrate AI‑driven tools into creative and production processes to boost efficiency, elevate content quality, and stay ahead of emerging trends in technology and storytelling

• Experience in an advertising agency, creative studio, or content production environment
• Creative Versatility:
  Proven ability to concept and execute across a wide range of formats—social, digital, video, print, and integrated campaigns
• Strategic Thinking:
  Demonstrated understanding of brand strategy and how to translate insights into compelling visual storytelling
• Portfolio: A strong, diverse online portfolio showcasing conceptual thinking, design execution, and cross‑platform work is required
• Technical Proficiency:
• Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Familiarity with motion graphics tools (After Effects, Premiere Pro) is a plus
• Understanding of Figma or other collaborative design tools is a bonus
• Production Knowledge:
  Experience working with production teams, photographers, directors, and editors
• Ability to art direct on set and during post‑production
• Presentation
  
  Skills:
  
  Comfortable presenting ideas to internal teams and clients, with the ability to clearly articulate creative rationale
• Project Management:
  Strong organizational skills with the ability to manage multiple projects, meet deadlines, and adapt to shifting priorities
• Collaboration:
  
  Experience working in cross‑functional teams with copywriters, strategists, producers, and developers
• Trend Awareness:
  Up to date on design, pop culture, and social media trends, with the ability to apply them creatively and appropriately
• Education:
  
  Bachelor’s degree in Graphic Design, Advertising, Visual Communication, or a related field preferred

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as…