Social Media Manager​/Content Creator

About Coalfire

Coalfire is on a mission to make the world a safer place by solving our clients’ hardest cybersecurity challenges. We work at the cutting edge of technology to advise, assess, automate, and ultimately help companies navigate the ever-changing cybersecurity landscape. We are headquartered in Chicago, Illinois with offices across the U.S. and U.K., and we support clients around the world.

But that’s not who we are – that’s just what we do.

We are thought leaders, consultants, and cybersecurity experts, but above all else, we are a team of passionate problem‑solvers who are hungry to learn, grow, and make a difference.

Coalfire is seeking a Social Media Manager / Content Creator to manage our social presence while producing compelling, high-quality content across channels and formats. This role goes beyond social publishing. It will help bring the Coalfire brand to life through strong storytelling, short‑form and long‑form content creation, video editing, visual asset development, and campaign amplification that strengthens brand awareness, elevates thought leadership, and supports pipeline growth.

This person will own day‑to‑day social execution, but will also serve as a hands‑on content creator who can turn technical ideas, company news, event moments, research, customer stories, and executive perspectives into clear, engaging content people want to watch, read, and share. Our marketing team’s top priority is lead generation, and this role will help fuel that motion with content that is both brand‑building and performance‑minded.

The right candidate will combine strong content instincts with operational rigor. They will know how to move quickly without sacrificing quality, collaborate well across stakeholders, and use social as a strategic lever to grow Coalfire’s visibility, credibility, and demand generation impact.

• Own and manage Coalfire’s social media content calendar and publishing cadence across corporate priority channels.
• Create original content across formats, including social posts, campaign copy, short videos, motion snippets, executive content, event recaps, customer story highlights, webinar promos, and other digital brand assets.
• Write compelling, audience‑first copy that turns complex cybersecurity, compliance, and AI topics into clear, engaging stories for executive and practitioner audiences.
• Capture and shape content ideas into strong narratives, hooks, and story arcs that help Coalfire stand out in‑market and make technical subject matter more accessible and memorable.
• Edit video content for social and campaign use, including clipping webinars, interviews, event footage, demos, and thought leadership moments into polished, channel‑ready assets.
• Develop or adapt visual assets such as social graphics, quote cards, carousels, simple motion graphics, thumbnails, and branded promotional materials in partnership with design or through light hands‑on production.
• Partner with marketing leaders, designers, campaign owners, executives, and subject matter experts to develop channel‑ready content and creative assets aligned to launches, campaigns, events, webinars, case studies, and research.
• Repurpose long‑form content into high‑performing multi‑channel assets, extending the value of reports, blogs, webinars, presentations, podcasts, video, and event content.
• Manage day‑to‑day publishing, scheduling, and platform operations using social management tools such as Sprout Social or similar workflows already in use at Coalfire.
• Support and help scale Coalfire’s employee advocacy efforts by activating internal voices, shaping suggested messaging, and encouraging broader participation across the business.
• Monitor channel and content performance and produce clear, actionable reporting on engagement, audience growth, content performance, and social impact on website traffic, form fills, qualified leads, and broader business outcomes.
• Manage and engage in Coalfire’s internal social workflows, including coordination in the social Slack channel and collaboration with cross‑functional stakeholders.
• Stay current on platform changes, content trends, storytelling…