Senior Brand Manager

Why Seyfarth

At Seyfarth, we understand that great people are the key to our success, and we provide the opportunities to match. If you join us, you'll work with state-of-the-art technology in a friendly and professional environment, and we will continue to invest in your professional development. If you want the freedom to grow at a firm that is invested in your future, keep reading.

The Senior Brand Manager is a strategic creative leader responsible for advancing the firm's visual brand, creative direction, and design capabilities across channels. Reporting to the Assistant Director of Marketing, this role sets creative standards, oversees high-quality visual solutions for web, social media, digital campaigns, client materials, presentations, events, and business development initiatives, and drives continued evolution of the firm's design function.

The ideal candidate is both a strong hands‑on designer and a forward-thinking leader who can modernize design processes, introduce new tools—including AI-enabled technologies—and foster a culture of creativity, collaboration, and continuous improvement. A balance of strategic vision and operational excellence is essential.

** An online portfolio is required.

Candidates should be able to articulate creative strategy, design decisions, and measurable outcomes for featured work.

• Lead the strategic direction and day-to-day operations of the firm's design function
• Evolve the firm's visual brand expression while maintaining consistency, professionalism, and credibility
• Develop and maintain brand standards, design systems, templates, asset libraries, and creative guidelines
• Provide creative direction and quality control across print, digital, web, social, presentations, events, proposals, and firmwide campaigns
• Design and produce high-impact visual assets including collateral, reports, infographics, digital ads, and event materials
• Lead modernization of firm templates (PowerPoint, Word, email, digital graphics)
• Partner with marketing, BD, communications, events, practice groups, attorneys, and leadership to translate business objectives into visual solutions
• Apply a digital-first mindset, ensuring materials are optimized for the channels where they will be used
• Identify opportunities to improve design workflows, intake processes, file management, and production standards
• Evaluate and introduce new tools and technologies, including AI-enabled and automation-supported workflows
• Lead, coach, and develop design team members; foster a collaborative, service-oriented culture
• Oversee external vendors, freelancers, and production partners for quality, brand alignment, and timely delivery
• Support high-priority firm initiatives including campaigns, events, sponsor ships, recruiting, DEI, and pro bono
• Establish and monitor quality standards for accuracy, consistency, accessibility, and production readiness
• Stay current on design trends, digital engagement, AI tools, and professional services marketing best practices
• Manage multiple projects, priorities, and deadlines in a fast-paced environment
• Perform other duties as assigned

• Bachelor's degree or equivalent experience required; degree in Graphic Design, Visual Communications, Brand Design, Marketing, or related field preferred.
• 8+ years in brand management, graphic design, creative services, or a related field
• 3+ years providing creative direction or team leadership to designers, contractors, or vendors
• Demonstrated experience across print, digital, presentation, campaign, and brand applications
• Proven ability to lead projects from concept through delivery, including stakeholder intake, design development, review, and production
• Experience leading or transforming a…