Head of Marketing

About Phaidra

Phaidra is building the future of industrial automation.

The world today is filled with static, monolithic infrastructure. Factories, power plants, buildings, etc. operate the same they've operated for decades — because the controls programming is hard-coded. Thousands of lines of rules and heuristics that define how the machines interact with each other. The result of all this hard-coding is that facilities are frozen in time, unable to adapt to their environment while their performance slowly degrades.

Phaidra creates AI-powered control systems for the industrial sector, enabling industrial facilities to automatically learn and improve over time. Specifically:

• We use reinforcement learning algorithms to provide this intelligence, converting raw sensor data into high-value actions and decisions.
• We focus on industrial applications, which tend to be well-sensorized with measurable KPIs — perfect for reinforcement learning.
• We enable domain experts (our users) to configure the AI control systems (i.e. agents) without writing code. They define what they want their AI agents to do, and we do it for them.

Our team has a track record of applying AI to some of the toughest problems. From achieving superhuman performance with Deep Mind's Alpha Go, to reducing the energy required to cool Google’s Data Centers by 40%, we deeply understand AI and how to apply it in production for massive impact.

Phaidra’s ability to achieve its mission is determined by our ability to work together — as defined by our core values:
Transparency, Collaboration, Operational Excellence, Ownership, and Empathy. We seek individuals who embody these values, as they are instrumental in ensuring our team consistently delivers excellence and fosters an engaging and supportive culture.

Phaidra is based in the USA, but we are 100% remote with no physical office. We hire employees internationally with the help of our partner, Oyster

HR. Our team is currently located throughout the USA, Canada, UK, Italy, Sweden, Spain, Portugal, the Netherlands, Singapore, Australia, and India.

Phaidra is hiring its first Head of Marketing. This is a foundational, solo role for a hands‑on, experienced marketer who can define the strategy, create the narrative, generate pipeline, and execute across all channels. You will set the foundation for a scalable marketing function while delivering immediate impact on brand, demand, and revenue.

You will report to the CEO and work closely with Sales, Product, and Solutions teams to position Phaidra as the strategic AI partner of choice for AI factories and data centers.

We are seeking a team member located within one of the following areas: USA or Canada.

• In the United States, we accept applicants located in the following states:
  California, Colorado, Connecticut, Georgia, Florida, Indiana, Maryland, Minnesota, Missouri, Nebraska, New York, North Carolina, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington.
• In Canada, we accept applicants located in the following provinces:
  Ontario, British Columbia, and Alberta.

• Define and own Phaidra’s global marketing vision, strategy, positioning, and narrative for AI factories and AI‑native industrial automation.
• Support refinement and execution of Phaidra’s AI factory go‑to‑market strategy, positioning Phaidra as the strategic AI partner of choice.
• Build the marketing function from the ground up, including processes, tools, budgeting, reporting, and frameworks for future hires, working closely with the Design team to ensure scalable and cohesive branding, and visual storytelling.
• Track, report on, and optimize marketing performance using data‑driven KPIs.
• Position Phaidra as a must‑have solution for AI factory build‑outs, reinforcing value to enterprise executives.

• Translate complex technical capabilities—including reinforcement learning‑powered control systems—into clear, compelling messaging for CEOs, CTOs, COOs, and operations leaders.
• Establish Phaidra as a thought leader in AI‑driven industrial optimization and infrastructure efficiency.
• Own Phaidra’s narrative, including…