Creator Success Manager

Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award‑winning services.

Later is founded on two success stories that began in 2014:
Mavrck, the industry‑leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first‑to‑market link‑in‑bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity.

We’re trusted by the top social platforms, with partnerships and integrations with Meta, Tik Tok, Linked In, You Tube, and Pinterest.

We enable marketers to create high‑performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI.

The Creator Success Manager is a revenue‑driving, creator‑facing role responsible for growing and retaining a portfolio of high‑value creators through data‑led monetization strategies, strong relationship ownership, and proactive risk management. This role sits at the intersection of creator partnership, revenue growth, and product adoption.

You’ll own outcomes, not just relationships. Success in this role is defined by measurable revenue growth, sustained creator retention, and your ability to translate insights into action that helps creators earn more and stay engaged long‑term.

This is an individual contributor role with high accountability, clear revenue goals, and meaningful cross‑functional influence. It is not a customer support or campaigns execution role.

• Own a portfolio‑level growth strategy that drives creator revenue, retention, and long‑term value.
• Identify monetization opportunities, adoption gaps, and churn risk using performance and revenue data.
• Develop tailored, 1:1 creator growth plans grounded in data, experimentation, and clear success metrics.
• Anticipate shifts in creator behavior or performance and adjust strategies proactively.

• Consistently deliver against revenue and retention targets across your book of business.
• Analyze creator performance data to diagnose issues, surface opportunities, and recommend clear next actions.
• Drive product adoption by connecting creator goals to platform capabilities and monetization levers.
• Proactively manage churn risk through targeted interventions and re‑engagement strategies.
• Maintain accurate account insights, forecasts, and activity tracking in Hub Spot (or equivalent tools).
• Partner closely with Product, Growth, Marketing, Campaigns, and Rev Ops to advocate for creator needs and unlock growth.
• Serve as the “voice of the creator” in cross‑functional initiatives, ensuring feedback is clearly articulated and actioned.
• Work closely with the Director of Growth & Retention to elevate obstacles, unblock issues, and deliver white‑glove solutions.

• Stay current on creator economy trends, monetization models, and platform best practices.
• Continuously test, learn, and refine monetization approaches to improve creator outcomes and portfolio performance.
• Share insights, playbooks, and learnings that elevate creator success across the team.

• You consistently meet or exceed revenue and creator retention targets.
• Creators see you as a trusted growth partner who brings actionable insights — not generic advice.
• You proactively identify and mitigate churn risk before it impacts revenue.
• Your creator portfolio shows strong product adoption, engagement, and long‑term growth.
• Cross‑functional partners trust your judgment and rely on your insights to inform decisions.
• Creator issues are…