Digital Marketing Manager Acquisition

Digital Marketing Manager (Growth & Acquisition)

Location:

Chicago, Illinois

Posted:
June 3, 2026

Description

Built on service. Powered by people. Impact exists because a small group of industry leaders believed companies in our space were doing it wrong. Impact was built differently: invest in great people, trust them to do great work, and deliver the kind of service clients remember. This approach helped us grow from a small office technology company into a national managed services provider, while remaining privately owned and people-first.

What makes Impact special is that growth has never come at the expense of the values that got us here. We continue to reinvest in our people, our capabilities, and the opportunities ahead so employees can grow alongside the business. We’ve built something special, but we’re far from finished. The people who join Impact now will help define what comes next.

Job Overview The Digital Marketing Manager (Growth & Acquisition) is a strategic and hands-on marketer responsible for planning, executing, and optimizing key aspects of Impact’s digital marketing programs that drive awareness, engagement, and demand. This role owns webinar strategy and execution, supports SEO and paid media initiatives, and contributes to content development and omni-channel campaign performance. This individual will sit on the corporate marketing team, focused on marketing the Impact brand while also providing support to the client-facing managed marketing team, primarily across content development, SEO, and paid media.

The ideal candidate blends strong digital marketing expertise with executional excellence, cross-functional collaboration, analytical thinking, and comfort using AI-powered tools to improve efficiency and performance. Our North Star:
Client Centricity.

Responsibilities

• Digital Marketing Strategy & Execution:
  Build, manage, and optimize digital channel strategies that support brand awareness, audience engagement, and pipeline growth.
• Provide execution support to the managed marketing team as needed across key digital marketing initiatives.
• Develop and execute integrated omni-channel marketing strategies that align messaging, targeting, segmentation, and user journeys across campaigns.
• Partner across marketing, sales, and internal stakeholders to ensure digital initiatives support business priorities and performance goals.
• Use reporting and measurement insights to continually improve campaign effectiveness and marketing contribution.

• Webinar Strategy & Program Management:
  Fully own webinar strategy and execution from planning through post-event follow-up and reporting.
• Coordinate closely with internal stakeholders, hosts, speakers, partners, and the broader marketing team to ensure seamless delivery and promotion.
• Manage the relationship with webinar platform vendor ON24, including platform usage, execution support, and program optimization.
• Build webinar programs that support thought leadership, lead generation, and audience nurture objectives.

• SEO & Content Optimization:
  Support and execute SEO strategies that improve visibility, website health, and content performance.
• Conduct keyword research across content, search intent, and local SEO opportunities to inform editorial and campaign strategy.
• Work alongside the SEO Manager and development teams to support technical website audit processes and maintain overall site health.
• Write and optimize marketing content, including blogs, with SEO best practices built into content development.

• Paid Media Support:
  Contribute to paid media strategy and execution across PPC and paid social campaigns.
• Support the Sr. Paid Media Specialist and Media Specialists in campaign planning, optimization, and performance analysis.
• Help align paid efforts with broader digital marketing, content, and segmentation strategies to improve results across the funnel.
• Monitor campaign insights and recommend adjustments that improve targeting, engagement, and conversion outcomes.

• AI-Enabled Marketing & Innovation:
  Work within Impact’s agentic AI operating system, where AI agents support research, drafting, data assembly, audits, and performance analysis.
• Direct AI-assisted…