Global Demand Management Expert - Data & AI

Global Demand Management Expert - Data & AI

We help the world run better At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong.

What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

Summary:

Lead the definition and execution of global demand planning and steering for AI Agents and Intelligent Packages across SAP’s Data & AI portfolio. Translate strategy into integrated, measurable demand programs that drive pipeline generation, customer activation, consumption, and expansion s role ensures SAP’s Data & AI offerings achieve programmatic, scalable demand across launches and scaled consumption—directly impacting pipeline, customer value realization, and revenue growth.

• Define and own the global demand strategy and ambitions (pipeline, activation, consumption) for AI Agents and Intelligent Packages.
• Convert Data & AI GTM priorities into Integrated Demand Programs (IDPs) and standardized KPIs.
• Orchestrate global launches, field activation, and post-launch scaling; enable regions to localize into a single DG Action Plan.
• Align cross-functional stakeholders (Sales, Marketing, Partners, Services, Digital Hub, Customer Success) to prevent fragmentation and ensure end-to-end execution.
• Lead demand performance steering: run global/regional reviews and QBRs, monitor pipeline health, adoption velocity, and consumption growth, and drive corrective actions.
• Provide data-driven insights and recommendations on pipeline quality, activation readiness, and growth blockers to senior leadership.
• Improve demand planning standards, tooling, governance, enablement, and communications for Data & AI offerings.

• 8+ years in sales, GTM strategy, demand management, or revenue operations—experience with innovation-led portfolios.
• Deep knowledge of demand management, packaged offerings, and adoption-led growth for AI or software solutions.
• Proven experience building and scaling launch-to-consumption demand programs and KPIs.
• Strong ability to influence and align global and regional stakeholders, including senior leaders.
• Excellent communicator able to articulate complex AI value propositions and translate them into clear demand priorities.
• Broad functional understanding across pipeline creation, activation, and post-sale expansion.

• Experience with AI Agents, packaged AI offerings, or consumption-based business models.
• Experience leading virtual/global teams or cross-functional programs.
• Familiarity with demand planning tools and standardized KPI frameworks.

Compensation Range Transparency
: SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted annual combined range for this position is 194,100–411,600. The actual offer will be within that range, dependent upon the key aspects of each case including education, skills, experience, scope of the role, location, etc., as determined through the selection process.

Explaination of benefits and eligibility: SAP North America Benefits.

Requisition  | Work Area:
Sales | Expected Travel: 0–30% |

Career Status: Professional |

Employment Type:

Regular Full Time | Additional Locations: #LI-Hybrid

Nearest Major Market:
Chicago

Qualified applicants will receive consideration for employment without regard to age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, etc.), sexual orientation, gender identity or expression, veteran status or disability.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are in need of accommodation or special assistance to navigate our website or to complete your application, please email Recruiting Operations Team:

Please note that any violation of these guidelines may result in disqualification from the hiring process.