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Marketing Technology, Analytics Specialist
Job in
Chicago, Cook County, Illinois, 60290, USA
Listed on 2026-08-02
Listing for:
Jobtailor
Full Time
position Listed on 2026-08-02
Job specializations:
-
IT/Tech
CRM Systems & Management, Data Analyst, IT Business Analyst, M365, SharePoint & Power Platform
Job Description & How to Apply Below
Responsibilities
- Own tag management end-to-end, including implementation of third‑party tracking scripts and pixel deployments for new channel launches
- Administer and maintain Adobe Analytics, including variable configuration, report suite management, user access and permissions, event tracking setup, and day‑to‑day data validation
- Manage platform administration across core Mar Tech tools, including Salesforce Marketing Cloud, Optimizely, and Osano, covering user access, environment health, and operational support
- Ensure proper implementation and maintenance of the consent management platform (Osano), including monitoring new cookies, aiding classification workflows, and supporting compliance updates
- Coordinate Mar Tech release management, supporting QA, deployment scheduling, and release documentation across platforms
- Provide technical support for email and SMS platforms (Salesforce Marketing Cloud, Responsys), ensuring data extensions, automations, and integrations function properly
- Own operational documentation and training materials for Mar Tech platforms, supporting knowledge transfer and standardized processes across the team
- 3–5 years of experience in marketing technology, marketing operations, or digital analytics roles
- Hands‑on experience with Adobe Launch or an equivalent tag management system (Tealium, GTM), including pixel implementation and tag governance
- Working knowledge of Adobe Analytics, including variable configuration, report suite administration, and event tracking
- Experience with Salesforce Marketing Cloud or equivalent email/SMS platform (data extensions, journey management, integrations)
- Familiarity with consent management platforms (Osano or similar) and basic privacy compliance workflows
- Working knowledge of SQL and ability to validate data flows and troubleshoot platform integrations
- Experience troubleshooting tracking implementations, resolving data discrepancies, and coordinating cross‑platform QA
- Strong attention to detail and comfort operating in a platform administration and governance context
- Experience working cross‑functionally in Agile environments
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