Supervisor, Point of Care

Company Description

PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation.

PHM is the leading health media agency in the US, built for the modern healthcare experience. Here, industry depth meets media scale, where data becomes direction, where creativity and storytelling bring truth to life, and where orchestration replaces fragmentation. Dedicated to making brands discovered, PHM redefines what media can do through data, content, and creativity. Because in modern healthcare, the brands that are found are the ones that lead.

And when brands lead, advantage follows. Go deeper. Be found.

The Supervisor, Point of Care is responsible for planning and managing the Point of Care media programs assigned to clients. Develops relationships with POC media partner, plans and coordinates projects , and works directly with the Point of Care media team and Strategy team. The goal for this role is to support client Point of Care marketplace initiatives and help develop and maintain PHM Point of Care partnerships.

• You will develop a firm understanding of how the agency works and how jobs flow throughout as well as an understanding of client’s business and goals
• You will develop a keep sense of how client business objectives translate into Point of Care marketplace strategies as well as:
• Develop an understanding of the overall Point of Care marketplace and partner landscape
• Develop understanding of Point of Care partnership opportunities, deals and terms
• Develop understanding of agency Terms + Conditions and Point of Care partner contracting process
• You will be responsible for:
• Development of Point of Care RFPs
• Creation of Point of Care tactical recommendation
• Negotiating of Point of Care buys Informing the Point of Care media plan based on marketplace intelligence supported by analytics
• Leads coordination of data collection & analysis for Point of Care planning & activation
• Point of Care media partner level investment forecasting
• Contributes to business rules and parameters of the point of care engagement
• Contributes to cross franchise strategy
• Prepare HCP target list for dissemination to partners
• Evaluation and selection of offices and tactics by brand
• Monthly & Quarterly validation and verification of each partner. Confirmation of delivery by office.
• Responsible for managing timely delivery of Point of Care projects and tasks
• Contributes Point of Care POVs

• Responsible for managing and prioritizing own assignments
• Provides clear, regular communication regarding status of Point of Care projects
• Develops relationships with Point of Care media partners
• Collaborates internally with across capabilities and teams

• 3+ years of media planning and/or buying
• 1+ years experience Point of Care, Out of Home, or HCP
• 2+ years of expert level of MS Excel

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental,…