Senior Manager, Premise Refreshment
Listed on 2026-09-27
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Management
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Sales
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At Suntory Global Spirits, we craft spirits of the highest quality and deliver brilliant experiences to people around the world. Suntory Global Spirits has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit.
Suntory Global Spirits is a place where you can come Unleash your Spirit by making an impact each and every day.
Lead the development, learnings collection and commercial scale up of Suntory Global Spirits' refreshment strategy within the On-Premise channel. Lead the center of excellence for Refreshment Solution to identify customers, test, and scale signature refreshment serves and operational solutions that enhance consumer experience, improve speed-to-service, and drive profitable growth for both customers and SGS brands. The role engages with consumer insights, brand strategy, commercial teams, and key customers to create scalable refreshment programs that can be adopted across priority On-Premise accounts and occasions.
RoleResponsibilities
- Cross functional collaboration with U.S. and Global Brands, Advocacy, and R&D teams to identify compelling refreshment focused signature serves and speed to service solutions.
- Target key refreshment occasions and consumption moments where SGS brands can win.
- Set clear roadmap and plan for refreshment solution execution across key quantitative and qualitative measures
- Establish structured feedback loops between sales, customers, distributors and brand:
- Lead bi-weekly and monthly meetings with commercial team to prioritize actions that drive business impact.
- Work with D&T to optimize how learnings are gathered from sales through Salesforce.
- Translate insights into actionable recommendations and share learnings to organization.
- Foster a test-and-learn culture by encouraging experimentation, rapid learning, and continuous improvement.
- Lead through field engagement, coaching and real-world problem solving rather than relying solely on headquarters-based direction.
- Work with Strategy, Insights and Channel Development to identify criteria for Refreshment Account targeting and goaling.
- Develop playbooks and activation materials to support customer adoption.
- Oversee best in class execution of marketing programming within the accounts. Ensuring each team’s initiatives and customer plans are fully achieved.
- Partner with Field Marketing and Sales to support budget management and effectiveness.
- Ensure serve consistency and robust Trade Education.
- Support Global Brand teams refreshment pilots and share learnings across refreshment pilots.
- Maintains deep connection with frontline teams and customers through regular market visits and direct observation of execution realities.
- Coordinate with U.S. Brands & Commercial leadership to define and evolve the SGS On-Premise refreshment strategy aligned with consumer trends and business priorities.
- Establish best practices and scalable frameworks that can be replicated across markets and accounts
- Work with Channel Development, Channel Marketing and Commercial Marketing to optimize sell sheets and enhance POS to fit customer and consumer needs.
- Ensure serves are commercially viable, operationally efficient, and scalable.
- 5-10 years’ experience in the Beverage Alcohol industry, proven experience in the spirits category, with deep…
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