Marketing Automation & Content Associate

Reporting to the Chief Marketing Officer, the Marketing Automation & Content Associate plays a key role in executing integrated marketing campaigns, Account-Based Marketing programs, and multi-channel content activation. The position blends hands‑on campaign execution with marketing automation and performance tracking to support scalable growth.

• Build and support Salesforce Account Engagement (Pardot) campaigns and nurture programs
• Assist with segmentation, scoring, and lifecycle workflows
• Support outreach aligned to Business Development workflows
• Coordinate webinar and event campaigns, including emails, landing pages, reminders, and follow‑up
• Maintain CRM data accuracy, tagging, and basic reporting

• Repurpose existing content (webinars, insights, research) into emails, campaign assets, and social copy
• Support account‑based and audience‑specific content initiatives
• Maintain campaign and editorial calendars
• Collaborate with external and internal teams to support timely, compliant content delivery

• Track campaign engagement and funnel performance
• Assist with dashboards and reporting tied to marketing activity and growth outcomes
• Identify opportunities to improve campaign execution and efficiency
• Share insights and performance updates with the marketing team

• 2–5 years of experience in marketing automation, campaign execution, or content marketing
• Experience in financial services, professional services, B2C or B2B environments preferred
• Proficient with Salesforce, Account Engagement (Pardot), Google Analytics, and paid media platforms
• Organized, detail‑oriented, and comfortable managing multiple campaigns at once
• Strong writing and editing skills
• Curious about marketing technology, data, and emerging tools
• Collaborative and eager to learn in a fast‑growing environment

• Location:
  
  Chicago – 3 days in office required
• Role Classification:
  Full‑Time, Exempt – 40+ hours per week
• Compensation: $90,, plus annual bonus opportunity.