Marketing Manager​/Senior Manager - Chicago

Role:
Marketing Manager / Senior Manager, Central Region
Location:
Chicago

Are you passionate about blending marketing and technology to advance the brands you represent? Do you enjoy testing innovative marketing strategies and balancing data-driven insights with creative execution? If so, then this role could be for you!

We’re seeking a self‑motivated, results‑oriented Marketing Manager or Senior Manager to join our Central Region marketing team to be based out of the Chicago market. This is a hybrid role, however, there are in‑office and onsite expectations along with travel up to 20%.

In this hands‑on role, you will lead a wide range of marketing activities, including awareness, ABM, demand‑generation campaigns, partner marketing, social media, public relations, and events. Additionally, you’ll drive program operations, data testing, and optimization to ensure measurable results.

We value excellence, adaptability, confidence, and professionalism. Building strong relationships and collaborating with teams across the company are essential, as is the ability to tailor global & regional strategies to local needs.

• Contribute to the development and execution of regional strategy and adapt the regional marketing strategy to meet the specific needs of the market(s).
• Lead the development and execution of a comprehensive events strategy across multiple channels, including client engagement events, industry conferences, partner collaborations, and market‑specific activations, ensuring all events align with company objectives and brand positioning. This responsibility will constitute a significant portion of the role.
• Lead, create and execute marketing plans which may include, but are not limited to, campaign development, sponsor ships, email marketing, advertising, internal communications, messaging, storytelling, and market recruiting awareness support.
• Partner closely with the leadership & GTM team (Alliances, Alliance Marketing, Sales, Client Partners, Lead Generation) to create, develop and execute activities as part of an annual marketing plan, focusing on achieving business objectives such as brand awareness, account growth, and new customer acquisition.
• Create and manage dashboards and reports to evaluate the performance of marketing initiatives. Analyse data to assess returns against business objectives and key metrics, providing actionable recommendations to optimise future campaigns and events. Monitor key KPIs, track marketing budgets and report on the ROI of initiatives.
• Lead the orchestration of various direct marketing programmes, including digital and social campaigns, advertising, sponsor ships, external event management, messaging, campaigns, storytelling, account‑based marketing and sales enablement.
• Collaborate with teams to create impactful campaign content, such as messaging, visuals, video and social media, while ensuring alignment with brand guidelines.

• 6+ years of experience for Manager level or 8+ years of experience for Senior Manager in marketing and communications preferably in B2B or consulting industry environment.
• Bachelor’s degree or higher, preferably in Business, Communications or Marketing.
• Demonstrated success in building, executing and scaling cross‑functional programmes or marketing campaigns from concept to completion.
• Proven track record in strategic marketing, with the ability to understand business needs and translate them into effective marketing campaigns.
• Adaptable self‑starter with exceptional organisational skills and attention to detail, capable of structuring ambiguous environments.
• Ability to multi‑task and handle multiple projects simultaneously, while remaining flexible and consistently meeting deadlines in a fast‑paced environment.
• Highly self‑motivated and skilled to work both independently and collaboratively across teams, with the ability to interact and build relationships with leaders at all levels of the organisation in a professional manner.
• Proficiency in end‑to‑end mass marketing tools such as Pardot, Salesforce, Demand Base, Linked In, etc.
• Proven ability to leverage data and metrics to drive strategic improvements.

Sla…