Director of Marketing - Chicago, IL; on-site

Director Of Marketing

Alexander Group provides go-to-market consulting services to marketing, sales, service, and talent leaders. With over 40 years of developing practical, executable solutions, we are singularly focused on helping commercial teams unlock their full potential and reach new revenue goals. With a robust network of offices, Alexander Group maximizes growth opportunities for our clients around the globe.

Founded in 1985, we've served more than 3,000 companies around the world, across all industries. This experience gives us not only a highly sophisticated set of best practices to design go-to-market strategy—we also have a rich repository of industry data that informs all of our recommendations.

Our dedication to revenue growth and sales strategy has led to:

• More than 70% of our clients being Fortune 500 corporations
• Project work in more than 25 countries
• Extensive industry experience in B2B markets

As the firm continues to grow and expand its service offerings, Alexander Group is seeking a Director of Marketing to lead and scale a high-impact marketing function that strengthens brand presence, accelerates go-to-market execution, and drives measurable business results.

The Director of Marketing is a senior leadership role responsible for developing and executing the firm's marketing strategy across brand, thought leadership, demand generation, and sales enablement. This role partners closely with senior partners, sales leadership, and service-line leaders to translate intellectual capital into market visibility and revenue growth.

The ideal candidate brings deep experience in B2B or professional services marketing, a strong strategic mindset, and a proven ability to build and lead teams.

Responsibilities:

• Develop and execute comprehensive marketing strategies to increase market share and support firm growth objectives
• Define and lead go-to-market strategies for new services, offerings, and priority verticals
• Ensure alignment between marketing initiatives and overall business strategy
• Elevate Alexander Group's reputation as an industry authority through a structured thought leadership and content strategy
• Oversee the creation and promotion of white papers, research insights, webinars, seminars, and executive-level educational programs
• Drive public relations efforts to expand visibility across industry publications, events, and executive forums
• Partner with senior advisors and sales teams to support the end-to-end sales cycle
• Design and execute campaigns, messaging, and collateral that drive qualified lead generation and client acquisition
• Develop sales enablement tools, presentations, and case studies that improve conversion and deal velocity
• Build, hire, mentor, and manage a high-performing marketing organization, including internal team members and external agencies
• Establish scalable processes, performance expectations, and professional development plans
• Own and manage the annual marketing budget, ensuring disciplined investment and measurable ROI
• Define, track, and report on key performance indicators (KPIs), including engagement, pipeline contribution, conversion rates, and return on investment
• Use analytics and insights to continuously optimize marketing performance
• Oversee the firm's digital ecosystem, including the website, social media presence, and marketing automation platforms
• Lead planning and execution for professional conferences, industry events, and sponsored engagements
• Ensure a consistent, high-quality brand experience across all digital and in-person touchpoints

What success looks like:

• Clear market positioning:
  Alexander Group has a well-defined, differentiated market presence aligned to priority services and industries, with consistent messaging across all channels
• Recognized thought leadership:
  The firm is widely recognized for high-quality intellectual capital, with flagship content driving engagement among senior executives and contributing to industry visibility
• Measurable revenue impact:
  Marketing initiatives directly support pipeline growth, with clear attribution to lead generation, opportunity influence, and client acquisition
• Sales partnership excellence:
  Partners and sales…