Digital Marketing Manager

About Us

At Cast & Crew, we’ve empowered creativity and supported the global entertainment industry for decades. Together with our family of brands — Backstage, CAPS, Checks & Balances, Final Draft, Media Services, Sargent-Disc, and The TEAM Companies — we operate as a combined entertainment technology and services provider offering industry standard screenwriting accounting software, digital payroll products, data & reporting, and a host of creative tools.

The industry continues to move faster than ever, and the need for our expertise, technology, and people has never been greater. We are a production’s best ally every step of the way.

Film Freeway is the world’s leading platform for filmmakers and screenwriters to discover and submit to film festivals, screenplay contests, and creative competitions. Millions of creators and tens of thousands of festivals rely on Film Freeway to connect, submit, and get their work in front of the right people. The brand lives within the TCS portfolio at Cast & Crew, alongside other category‑leading platforms built for the entertainment and creator community.

We’re looking for a sharp, driven digital marketer to own growth for Film Freeway across email and paid, while partnering on SEO. This is a single‑brand role with real ownership and a direct line to the numbers that matter, from sign‑ups to submissions to revenue. You’ll run several projects across channels at once, using modern tools and automation (AI included) to produce more, test faster, and punch well above a lean setup.

This role is built for someone who moves fast, learns deeply, and wants to grow into more. You’ll get the scope and autonomy usually reserved for a more senior hire, the backing of an experienced marketing team, and a clear runway to take on responsibility as you deliver.

Email and lifecycle

• Own the Film Freeway email program end to end: onboarding, submission reminders, festival deadline alerts, recommendations, re‑engagement, and browse and submission abandonment.
• Build and personalize campaigns and lifecycle flows that move filmmakers from sign‑up to first submission, and from first submission to repeat.
• Spin up variants, test broadly, and produce at a pace most teams can’t.
• Report on opens, clicks, and downstream submission conversion, and feed every result into the next round.

Paid acquisition

• Plan, launch, and optimize paid across Meta, Google (Search and Performance Max), You Tube, Tik Tok, and Reddit to drive creator sign‑ups and submissions.
• Generate and test ad creative and copy at volume, then scale what wins.
• Get the most from platform automation and smart bidding (Meta Advantage+, Google PMax) while keeping a sharp eye on CAC and ROAS.
• Manage budget pacing, audiences, and seasonal pushes timed to major festival submission deadlines.

SEO (in partnership)

• Partner with the Backstage SEO team to scope, prioritize, and ship SEO projects for Film Freeway.
• Bring the brand context, briefs, and target keywords, and lean on the SEO team for technical and programmatic execution.
• Track Film Freeway organic performance and surface opportunities across festival discovery and high‑intent search.

Across the brand

• Report on channel performance, ROAS, CAC, LTV, and contribution to submissions and revenue.
• Use analytics to find funnel drop‑offs and growth opportunities.
• Work closely with Film Freeway product, design, and the wider marketing team to ship and iterate fast.

• 2 to 4 years of hands‑on experience in digital, growth, or performance marketing.
• Real depth in email and paid, with the appetite to own both and grow further.
• Resourceful with technology: you use modern tools, automation, and AI to work faster and scale your output.
• Proven ability to juggle multiple projects across channels without dropping the ball.
• Comfort in the core tools:
  Meta Ads Manager, Google Ads, Iterable, and a product analytics platform (Amplitude or GA4).
• Strong analytical instincts: you can pull the data, read it, and act on it.
• High ownership and a bias to action. You would rather launch, learn, and iterate than wait for perfect.

• You have built…