Head of Growth Marketing

Meet Sievo

We are Sievo – the leading procurement analytics SaaS company. We help the largest companies in the world, household brands like Levi’s, Kellogg’s and Mars, to generate cost savings, understand their procurement data, make data-driven decisions, reduce emissions, drive supply chain resilience, and beyond. Each year, we process enterprise spend equivalent to 2% of the global GDP. Pretty cool, right? For the past decade, Sievo has been growing about 30% a year on a profitable basis, and over the past five years, we have executed a highly successful expansion into the US market that we want to continue further.

In 2022, we raised a $44 million growth investment from the US-based Susquehanna Growth Equity to further accelerate our growth in our key markets, including the US.

At the core of our success are talented people from all over the world with different backgrounds and perspectives. Headquartered in Finland, our 400+ Sievonians are based across Helsinki, Chicago, London, and Bucharest. Our core values are caring, exceeding, and honesty, and these values make us grow bigger and better, not bigger and bitter.

We are looking for a talented Head of Growth Marketing to join Sievo’s global Marketing team. With the ultimate goal of driving a qualified sales pipeline and top-line revenue growth, you’ll be leading our global Growth Marketing strategy, growth marketing team members and efforts. While you manage a global growth marketing strategy, there is a heavy emphasis to further boost our US market expansion.

We are seeking a strategic thinker and a doer with a proven track record of implementing successful, data-driven growth marketing strategies in the B2B SaaS space. You’re a hands-on leader who can balance strategic vision with tactical execution and ensure alignment of marketing activities with company goals and objectives and translate those into tangible growth marketing initiatives.

You will be responsible for all Growth Marketing initiatives, including planning, executing, and optimizing integrated marketing campaigns across various channels in paid, owned and earned media, and reporting on their success. This is a full-time and global role, in which you’ll be reporting directly to the SVP of Marketing, member of Sievo’s management team, currently based out of Chicago.

• Growth Marketing strategy and execution
  :
  Develop and carry out a comprehensive growth marketing strategy that drives pipeline and revenue impact amongst our ICP of enterprise accounts. You will manage both new client acquisition as well as cross and upsell revenue growth strategies and execution across paid, owned, and earned media. While you can derive best practices from your past experiences, you can adapt learnings to Sievo’s specific context.
• Be a player-coach in a talented team
  :
  Hire, coach and directly manage a high-performing growth marketing team, as well as manage our 3rd party agency and freelancer relationships. You will directly oversee existing domains of Demand Generation, Performance Marketing, Website Development, Marketing Operations, and Event Marketing, whilst continue to build the team as we grow.
• Marketing ROI, reporting and data driven strategies
  :
  Regularly analyze and report on the performance and ROI of marketing initiatives, their connection to the revenue funnel and determine areas of investment in the growth marketing domain. You will provide regular reports and insights to leadership and GTM teams on marketing ROI.
• Foster culture and practices of innovation and lead with insight
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  Design and execute data-driven experiments to test and optimize various marketing channels and tactics. You’ll recommend and discover untapped areas of growth, double down on the most important growth drivers, and identify initiatives to start, continue and stop doing.
• Work and win together as a team
  :
  Effortlessly collaborate and build rapport cross-functionally with other revenue teams, including the wider marketing team, sales, customer success and revenue operations teams to ensure alignment. Along with other marketing managers, you get to shape…