Director, Omnichannel Activation Channels

Responsibilities

• Work closely with our Growth Channels team to drive integrated marketing activations across modalities for all of our brands
• Deliver Mondelēz’s long‑term growth, activating our brands at our key customers
• Develop and lead strategy and team for Growth Channels
• Lead the Growth Channels Omni team in continuous development of capabilities and executional excellence
• Develop and execute Omnichannel business plans in partnership with Customer Business Teams and HQ category planning teams
• Lead digital stewardship – assess key flywheel opportunities and drive projects to address opportunities
• Partner across customer organizations and the MDLZ organization to remove barriers for growth
• Drive omnichannel activations for MDLZ brands at priority Growth Channels customers

• E-commerce, Shopper, Trade or Brand marketing experience preferred
• Digital commerce and retail media experience
• 10+ years of CPG experience
• Bachelor’s degree required; MBA or equivalent advanced degree preferred
• Comfortable managing with ambiguity and working in a role where the scope will change over time based on business needs
• Proven ability to lead complex cross‑functional initiatives and drive organizational alignment
• Strong business acumen with experience in strategic planning, forecasting, and performance reporting
• Demonstrated success in capability building, digital acceleration, and influencing senior stakeholders
• Expertise in data‑driven decision‑making and understanding of digital commerce metrics and tools