Marketing Coordinator

Description

We are seeking a detail-oriented and proactive Marketing Coordinator to support a wide range of marketing initiatives across multiple business lines, including commercial real estate, multifamily residential properties, development projects, hospitality assets, and property management.

This role will be responsible for coordinating and optimizing email marketing campaigns through Hub Spot, monitoring campaign performance, reporting results to stakeholders, and supporting social media efforts across Linked In, Facebook, Instagram, and Tik Tok. The Marketing Coordinator will also assist with campaign execution, vendor coordination, promotional materials, merchandise, and property-related events such as groundbreaking ceremonies and grand openings.

Key Responsibilities

+ Manage and execute email marketing campaigns through Hub Spot or a similar platform

+ Monitor campaign performance and prepare reports for internal stakeholders

+ Analyze results and recommend improvements to increase open rates, engagement, and overall effectiveness

+ Coordinate organic and paid social media initiatives across Linked In, Facebook, Instagram, and Tik Tok

+ Support the development and execution of marketing campaigns for office, multifamily, and development properties

+ Coordinate external vendors for promotional materials, merchandise, and marketing collateral

+ Assist with event marketing efforts including groundbreaking ceremonies, grand openings, and other property activations

+ Serve as a liaison between internal stakeholders, ownership groups, agencies, and marketing partners

+ Provide general marketing and administrative support as needed

Requirements

+ Experience managing email marketing campaigns, preferably in Hub Spot

+ Familiarity with social media platforms including Facebook, Instagram, and Linked In;
Tik Tok experience is a plus

+ Strong reporting and analytical skills with the ability to interpret campaign performance metrics

+ Excellent organizational and project coordination abilities

+ Strong communication skills and ability to manage multiple priorities across diverse business lines

+ Experience coordinating vendors, events, and marketing collateral preferred

Technical Requirements

+ Hub Spot preferred; equivalent email marketing platforms will be considered

+

Experience with social media platforms such as Facebook, Instagram, and Linked In

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