Product Marketing Director
Listed on 2026-08-02
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Marketing / Advertising / PR
Product Marketing, Marketing Strategy, Marketing Communications
Job Category Marketing & Communications
About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce s core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Salesforce is the #1 AI CRM, helping companies become Agentic Enterprises where humans and AI agents drive customer success together. Our trusted platform unifies people, agents, apps, and data so work happens with shared context, governed execution, and continuous intelligence.
The Revenue Cloud Product Marketing team owns the messaging and market narrative for Salesforce’s revenue lifecycle management portfolio—spanning Configure, Price, Quote (CPQ), Billing, Subscription Management, and Contract Lifecycle Management. This role shapes how Revenue Cloud is positioned in the market, translating complex capabilities into a clear, differentiated story that resonates with CFOs, Rev Ops leaders, CROs, and technical buyers. The ideal candidate understands how enterprise companies manage the quote-to-cash process end to end and can connect technical capabilities to meaningful business outcomes.
Key Responsibilities- Use-Case & Solution Narratives:
Build the cross-product use-case library for the highest-value Revenue Cloud scenarios enterprise buyers evaluate (e.g., AI-assisted quoting, automated revenue recognition, subscription lifecycle with Agentforce). Ensure every narrative is grounded in customer outcomes, financially defensible, and insulated from competitors. - Agentic Revenue Narrative:
Define how Salesforce tells the story of AI across the revenue lifecycle—from agents that recommend deal structures and pricing to those that execute renewals, billing, and revenue processes. Translate technical capabilities into differentiated, outcome-driven messaging that demonstrates how Agentforce combines intelligence with governed data, rules, and workflows. - Buyer Journey Frameworks:
Map messaging to how CFOs, VP Rev Ops, and CROs make purchasing decisions. Build the frameworks field teams and Cloud CMOs use to reach these executives with the right story at every stage. - GTM Activation & Demand Generation:
Convert solution narratives into pipeline-generating assets: first-call decks, solution briefs, executive presentations, campaign frameworks, and field enablement. Partner with demand gen and campaigns teams, work within the Drive Enablement Excellence and Global Campaigns guilds, and track how narrative investments translate to pipeline and conversion. - Competitive Differentiation:
Own Revenue Cloud competitive positioning. Drive the core argument that Salesforce is the only platform that connects the full revenue lifecycle. Operationalize into proof points, battle cards, and objection handlers for sellers. - Cross-Salesforce Alignment:
Represent Revenue Cloud in corporate campaigns, company‑wide launches, and cross‑BU programs. Ensure the revenue lifecycle narrative is coordinated with Sales Cloud, Service Cloud, and Platform — and that Revenue Cloud's voice is present and distinct in Salesforce's biggest moments.
- Experience:
10+ years in product or solution marketing within enterprise SaaS, with a proven track record in financial, revenue operations, or monetization-adjacent domains. - Revenue Process Expertise:
Deep familiarity with quote-to-cash, CPQ, billing, subscription management, or revenue recognition — either from a marketing or practitioner background. - Solution-First Approach:
Demonstrated success building narratives centered on CFO/Rev Ops business problems rather than product feature lists. - Demand Gen Fluency:
Proven ability to work alongside demand gen partners to translate messaging choices into campaign…
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