Senior Product Marketing Manager
Listed on 2026-08-04
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Marketing / Advertising / PR
Marketing Strategy, Product Marketing, Market Research
- As a Senior Product Marketing Manager, you will own the strategic product marketing strategy for a core area of our Risk Cloud® portfolio
- Unlike execution-focused roles that operate within existing marketing frameworks, you will build strategy and messaging from the ground up—shaping our positioning, driving high-impact go-to-market (GTM) launches, and elevating how Logic Gate wins against the competition
- This high-visibility role bridges Product, Sales, and Marketing, serving as a key market strategist who translates customer intelligence and AI-driven product capabilities into business growth
- Define Strategic Positioning & Messaging:
Develop and own messaging frameworks from the ground up for your product areas; validate positioning with customers, market research, and analyst feedback to ensure consistency across all external channels - Lead End-to-End GTM Strategy:
Contribute to comprehensive GTM strategies for major product and feature launches, making high-level strategic decisions on timing, audience segmentation, channel mix, and narrative alignment while developing strategies for GTM “plays” that will drive sales for our products - Become a Product Expert:
Develop deep technical expertise with our GRC applications and agents. You’ll serve as a valued contributor in product planning, a product expert for the GTM organization, developing and delivering demos to diverse audiences - Own Competitive & Market Intelligence:
Establish systematic competitive tracking (win/loss analysis, pricing intelligence, analyst evaluations); translate insights into high-impact battle cards and actionable GTM strategies that directly boost win rates - Drive Sales Enablement Effectiveness:
Design enablement strategies and produce compelling, enterprise-ready GTM assets—including pitch decks, solution briefs, discovery frameworks, and demo guides—measuring impact through rep adoption, accelerated sales cycles, and win rate improvements - Champion Customer & Buyer Insights:
Conduct direct buyer research, customer interviews, and advisory programs to uncover market pain points that inform both GTM strategy and Product roadmap direction - Elevate Analyst & Industry Positioning:
Partner with Product and Marketing leadership on portfolio strategy; actively participate in analyst relations engagements (e.g., Gartner Magic Quadrant, Forrester Wave) to solidify Logic Gate’s market leadership - Leverage AI & Modern Tooling:
Explore and integrate AI-powered workflows and intelligence tools to optimize competitive research, content creation, and buyer persona profiling
- 47 days off starting your first year, including paid volunteer time
- 12 weeks parental leave
- $1,000 annual educational stipend
- Ongoing learning and development
- Stock options and annual performance bonus opportunities
Executive Presence:
Strong communication and presentation skills with the confidence to influence senior sales leaders, product executives, and external stakeholders
Demonstrated Track Record:
Proven history of creating GTM strategies and positioning that directly improved pipeline velocity, competitive win rates, and platform differentiation
AI Literacy & Curiosity:
Enthusiastic about leveraging emerging AI technologies to streamline marketing execution or experience articulating the value of AI-driven SaaS features to enterprise buyers
5–8 years of B2B SaaS Product Marketing experience, with proven ownership of strategic positioning and messaging frameworks for a dedicated product line or enterprise portfolio
Customer-Centric Mindset:
Hands-on experience conducting qualitative and quantitative customer research to validate positioning and value propositions
Sales Enablement Focus:
Demonstrated ability to build sales tools (battle cards, pitch decks, buyer guides) that reps actually use and that deliver measurable business outcomes
Competitive Intelligence Depth:
Experience building and running systematic competitive research and win/loss programs that influenced active deal strategies and company positioning
Domain Expertise:
Familiarity with GRC (Governance, Risk, and Compliance), enterprise risk management, cybersecurity, or regulatory compliance software
Analyst Relations
Experience:
Prior participation in analyst evaluations, briefings, or report submissions with firms like Gartner or Forrester
Mentorship Background:
Experience mentoring, coaching, or guiding junior product marketers or cross-functional team members
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