Client Relationship Marketing Associate Director

Client Relationship Marketing Associate Director

The Client Relationship Marketing Associate Director for a large, Communications, Media and Technology (CMT) account, is part of our cross-market CMT marketing team. The role is designed to lead marketing strategies for this account that will help drive client relationships, revenue, and reputation. This is the strategic growth and reputation lead for one of Accenture's largest global accounts. The role shapes how Accenture shows up with this account and its clients: strengthening executive relationships, building a sharper account narrative, and turning marketing into a visible driver of pipeline origination, growth and commercial outcomes.

The person in this role will operate as a trusted advisor to account leadership at the intersection of client engagement, market positioning, relationship intelligence, and growth strategy. It requires executive presence, strong judgment, commercial orientation, and the ability to move credibly in a fast-moving client environment.

For the right candidate, this is a high-impact opportunity to build a modern model of client relationship marketing: part strategist, part storyteller, part experience architect, and part growth catalyst.

Client Relationship & Influence Strategy

· Lead the account's executive engagement strategy, identifying priority stakeholders, relationship gaps, emerging influencers, and engagement opportunities across the client's ecosystem.

· Maintain a dynamic view of relationship health, engagement cadence, stakeholder evolution, and whitespace opportunities to inform account strategy and prioritization.

· Develop and maintain rich client profiles using insights from social media, speaking engagements, podcasts, public commentary, and other signals to deepen understanding of stakeholder values and priorities.

· Use relationship intelligence to drive measurable ROI through executive engagement and marketing initiatives that accelerate relationship growth and pipeline opportunities.

Strategic Experiences & Audience Management

· Prioritize strategic investments in engagement opportunities and build a structured account events calendar with clear audience criteria and business intent.

· Curate high-touch client engagement experiences aligned to individual interests and relationship priorities, including premier sporting and entertainment moments, executive round tables, client dinners, leadership briefings, and marquee industry events such as Cannes Lions.

· Lead end-to-end execution of client experiences, including audience strategy, briefing materials, run-of-show, measurement approach, and disciplined follow-up.

· Partner closely with the client's marketing and leadership teams to shape joint engagement strategies for key industry moments and tentpole events.

Account Narrative & Client-Facing Marketing

· Define, maintain, and continuously evolve a differentiated account narrative that expresses Accenture's strategic relevance to the client's priorities.

· Develop high-quality client-facing materials for executive conversations, strategic pursuits, relationship development, proposals, and priority account moments.

· Create targeted offshoots of the core narrative to evolve client perception in specific domains where Accenture is increasing visibility, educating on capabilities, and reshaping perception.

· Act as guardian of the narrative, ensuring client-facing communications are differentiated, commercially relevant, client-tailored, and consistent across executive engagements, events, thought leadership, campaigns, and internal account communications.

Thought Leadership & Market Presence

· Set the account's thought leadership agenda, including editorial planning, content development, executive visibility, speaking opportunities, and client-relevant insights.

· Shape a distinctive point of view that differentiates Accenture within the client's ecosystem and reinforces Accenture as a strategic growth and transformation partner.

· Partner with internal leaders and subject matter experts to transform client successes, innovation outcomes, emerging capabilities, and strategic initiatives into…