Influencer Strategist | Contract | Chicago IL 60606

Influencer Strategist

The Influencer Strategist will work closely with the Global Social Media team, brand marketing partners, agency stakeholders, and cross-functional marketing teams to strategize, execute, optimize, and scale influencer marketing efforts across. This individual will serve as dedicated day-to-day influencer marketing lead, owning all creator marketing initiatives executed through an existing platform. The role requires a balance of relationship management, strategic planning, campaign execution, operational excellence, and performance analysis.

The ideal candidate has extensive experience managing creator partnerships from sourcing through reporting, understands how to build long-term influencer programs, and is passionate about leveraging creators to drive brand awareness, engagement, content creation, and business results.

Position responsibilities:

Work with Social team on a variety of influencer projects

• Manage end-to-end influencer campaign management through a tool, from creator sourcing and briefing through content approvals, launch, and reporting
• Partner with Social Media Managers and brand stakeholders to develop creator strategies that support brand and business objectives
• Manage campaign timelines, deliverables, budgets, and performance optimization across multiple activations.

• Source, vet, recruit, and manage creators across key social platforms
• Serve as the primary point of contact for influencer communications, negotiations, and ongoing relationship management
• Build a strong creator network and identify opportunities for long-term partnerships and ambassador programs

• Build and maintain centralized influencer database, including creator profiles, performance history, audience insights, rates, and partnership status
• Develop scalable processes, documentation, and best practices for influencer marketing operations
• Monitor creator trends, platform updates, and competitive activity to inform future planning

• Deliver campaign reporting, performance insights, and optimization recommendations
• Track key metrics to guide future investment decisions
• Review creator content to ensure alignment with campaign objectives while maintaining creator authenticity.
• Partner with internal social teams on campaign briefs, content direction, and amplification opportunities
• Identify high-performing creator content and recommend opportunities for future use

Experience and qualifications:

• Required Skills - 3-5+ years of influencer marketing, creator partnerships, social media marketing, or related experience
• Proven experience managing influencer campaigns from strategy through reporting
• Hands-on experience with Popular Pays/Lighttricks, CreatorIQ, Aspire, GRIN, Traackr, or similar influencer marketing platforms
• Deep understanding of Instagram, Tik Tok, You Tube, and emerging creator ecosystems
• Experience building creator programs, influencer databases, and reporting frameworks
• Strong project management skills with the ability to manage multiple priorities simultaneously
• Strong analytical mindset with experience translating performance data into actionable recommendations
• Exceptional communication, relationship-building, and stakeholder management skills
• Advanced proficiency with Excel, reporting tools, and social analytics platforms

• Preferred skills:
• Proven analytical and problem-solving abilities
• Strong time management, communication and organizational skills
• Excellent verbal and written communication skills

Education:

High school diploma/GED required and 1 year work experience.

We provide a comprehensive package which includes benefits:

• Medical for full time employees
• Dental, and Vision Insurance
• Life Insurance, Short-Term Disability, Long-Term Disability, etc.