Founding Marketing Lead

Location:

Chicago, IL Headquarters

Type:
Full-time, in office

Company Stage:
Early-stage / startup

We’re a small, fast-moving team building something genuinely new. The right person for this position is highly organized, naturally prioritizes the work that moves the top line, and doesn’t need a fully built playbook to get started. Early-stage startup life means shifting priorities, lean resources, and high expectations — and that energizes you rather than slows you down. If you’re looking for a structured corporate environment with defined processes and a large support team, this probably isn’t the right fit.

If you want real ownership, real impact, and the chance to build something from the ground up, keep reading.

At Autopilot, our mission is to free people up to do what they do best by automating everything else. We are building the infrastructure layer that powers autonomy in motion across the physical world — including sports, fitness, logistics, healthcare, and more. Our systems help robots move, record, deliver, train, and connect in real-world environments that have historically lacked modern tooling.

Our values are simple and non-negotiable:
Do Good. Have Fun. Make Money. We believe these are mutually reinforcing, and we work hard to uphold them as we grow.

We move fast, operate scrappy, and care deeply about building something that works.

You will be eligible to participate in company benefits and perks, which currently include:

• Base Salary + Annual bonus potential
• The total compensation range for this role is $100,000–$200,000. This range reflects total target compensation, which includes base salary and bonus potential. Where a candidate falls within the range depends on factors such as experience and skills.
• Equity:
  Early-stage ownership through stock options. A chance to build meaningful value as we scale.
• 100% Employer-covered Health, Dental, and Vision Insurance
• 401(k) — Company-administered plan
• Flexible PTO — Time off as needed, coordinated with your team
• Travel Reimbursement — Reimbursed in accordance with company policy, where role-related travel is required
• Team & Culture Events — Team offsites, social events, and company-sponsored activities

Benefits and policies may be updated from time to time at the company’s discretion.

We’re looking for a content-driven marketer who owns the storytelling, proof, and brand presence that earns Autopilot trust in the market. You’ll develop customer case studies from interview to final asset, build thought leadership content that positions Autopilot as a serious player in facility automation, own our presence at trade shows and live demo events, and manage the editorial calendar across social channels.

Your work feeds directly into the demand gen and sales motions — case studies close deals, event collateral supports demos, and the content you produce gets pulled into paid campaigns, email sequences, and SEO. This is a writing-forward, operationally organized role for someone who can produce polished content independently, manage external contributors, and move between long-form narrative and a punchy one-pager without losing quality.

• Write and manage email campaign content across Hub Spot — newsletters, product updates, customer announcements, and nurture sequences — ensuring every send reflects the brand voice and is built to convert
• Own content creation and management across Autopilot’s owned platforms: website copy, landing pages, and any home-grown tools or portals where content needs to stay current and on-brand
• Partner with the Demand Gen Manager on campaign briefs, ensuring content assets are ready when campaigns need them — not after
• Treat email and platform content as a distribution system — every piece should have a clear audience, goal, and call to action

• Own the editorial calendar for Instagram, You Tube, Linked In, and Facebook — with a clear content mix of customer proof, product education, and industry engagement
• Manage content production workflows in Asana — coordinating with video, design, and external contributors
• Capture…