B2B Marketing Manager
Job in
Chicago, Cook County, Illinois, 60290, USA
Listed on 2026-09-01
Listing for:
Meta
Full Time
position Listed on 2026-09-01
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy, Marketing Management, Marketing Communications, Digital Marketing
Job Description & How to Apply Below
Meta is seeking an experienced Agency Marketing Manager to build audience-centric marketing plans and drive go-to-market efforts for our agency partners. In this role, you will develop and execute agency-focused marketing strategies that drive adoption of Meta's ad products, deepen agency relationships, and accelerate revenue growth. You will serve as a strategic bridge between Meta's marketing, sales, and product teams and the agency ecosystem, translating Meta's advertising capabilities into compelling narratives and go-to-market programs that resonate with agency teams and leadership.
10+ years of experience in marketing, with a focus on B2B marketing, advertising platform marketing, or agency-side media and marketing strategies
- Experience developing and executing go-to-market programs for advertising agencies or within the agency ecosystem
- Experience using data and performance metrics to evaluate marketing program effectiveness and inform strategic decisions
- Experience influencing and aligning cross-functional stakeholders, including sales and product teams, around shared marketing strategies and priorities
- Experience communicating complex advertising platform concepts and marketing strategies to diverse audiences, including agency leadership and executive stakeholders
- Experience working with or for advertising agencies
- Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
- Familiarity with Meta's advertising products, including campaign measurement methodologies, audience targeting capabilities, and creative best practices
- Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
- Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
- Experience leveraging AI tools to streamline marketing workflows, accelerate content development, or generate audience and performance insights
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