Senior Vice President, Group Account Director

Senior VP/Group Account Director

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce.

Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world's leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

We're looking for an outstanding Senior VP/Group Account Director who'll lead the troops in driving this growth. It's no small task, but it's a fun and rewarding one. If you're up for it, read on.

Responsibilities:

• Develop high-level strategic plans, effectively utilize cross functional teams, and influence senior clients through your deep knowledge of the web and ability to pinpoint the smartest, most powerful strategies to solve client problems.
• Eloquently articulate our views on digital business philosophies, keeping clients up to date on industry context
• Actively establish and grow senior-level client relationships based on trust, and leverage these relationships in the development of business growth
• Develop cutting-edge, insight-driven integrated marketing programs, leveraging expertise across media
• Demonstrate strong corporate citizenship through involvement in company events, learning forums, and other activities, serving as a member of the Digitas Boston Senior Leadership Team and Digitas Global Network
• Maintain a strong understanding of changes in the client's industry and how customer needs are adapting, and develop relevant case studies on client businesses
• Deliver strategic client presentations and provide recommendations that are concise, insightful, and on point
• Connect to broader agency intellectual capital and bring best practices to client engagements
• Own client financials – including forecasts, budgets, and investments – and facilitate all legal contracts
• Develop team members through training and identifying areas for growth – you'll demonstrate openness to hiring non-traditional talent and build a team bench by actively recruiting a best-in-class workforce
• Willingness to travel as needed – you're open to new places, new faces, and new ideas

Qualifications:

• A demonstrated powerful passion for marketing and proven success in bringing the best work to life
• Four years of college education, an MBA degree, and 15+ years of experience, including a strong, established history of interactive experience and client leadership in integrated marketing or a digital scope
• A refined understanding of how marketing, creative, planning, media, technology, and analytics integrate
• Superior analytical skills, strategic thinking, communication, and presentation skills
• Extensive marketing knowledge across media, including Mobile and Social
• An impressive, demonstrated ability to effectively grow existing client relationships
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL
  · E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and…