Sr. Associate Brand Manager NutriGrain & Special K

Accelerator, a global Division of Mars Snacking, is on the front line of unlocking growth across high-potential categories and brands to fuel what's next for Snacking. Its home to both emerging and enduring brands, including KIND, TRÜ FRÜ, NATURE'S BAKERY, RXBAR, EGGO, POP-TARTS and RICE KRISPIE TREATS. Combining the scale of Mars with the agility of a start-up, our Division has the ambition to accelerate the future of snacking by delivering products consumers love today, discovering category-shaping innovations for tomorrow and developing entrepreneurial teams whose impact will last for generations.

Accelerator, a global Division of Mars Snacking, is on the front line of unlocking growth across high-potential categories and brands to fuel what's next for Snacking. Its home to both emerging and enduring brands, including KIND, TRÜ FRÜ, NATURE'S BAKERY, RXBAR, EGGO, POP-TARTS and RICE KRISPIE TREATS. Combining the scale of Mars with the agility of a start-up, our Division has the ambition to accelerate the future of snacking by delivering products consumers love today, discovering category-shaping innovations for tomorrow and developing entrepreneurial teams whose impact will last for generations.

We're looking for passionate talent who dare to dream big, agile collaborators who talk straight and decide fast, and driven performers with a growth mindset. We're proudly part of Mars, while also building something boldly different. If this inspires and energizes you, you've found the right place where you can do cool things with fun people for one of the biggest snacking companies in the world!

• Bachelor's degree in marketing or related field, MBA is an asset
• 2+ years of experience in brand management, CPG marketing or related field
• Demonstrated strength in leveraging marketing competencies and strategic insights to inform brand strategy / action plans
• Strong data driven analytical skills, financial proficiency and experience managing a budget
• Familiarity with brand positioning, innovation and project leadership, commercial strategies

• Serve as a leader / partner with cross-functional counterparts such as Innovation, Finance, Sales, R&D, Media Supply Chain, Insights and others to deliver against business objectives.
• Develop brand and innovation strategies partnering with the Brand Manager and cross-functional teams to analyze the business and transform consumer, category and business insights into action plans to deliver business.
• Lead consumption and in market brand analysis to diagnose, understand and communicate business drivers and performance.
• Lead full funnel budget tracking and prioritization across full funnel tactics in support of full funnel media strategies and commercial priorities.
• Support key marketing initiatives including social, influencer, national media, and omni-channel activations in partnership with agency teams, while analyzing business performance to generate actionable insights that inform strategy.
• Lead the commercialization of ideas that support key business objectives, applying your project management skills to balance multiple initiatives with the support of your business partners.
• Protect and strengthen each brand’s positioning, identity, and distinctive assets while ensuring consistent, relevant execution across consumer and customer experiences.
• Champion your brand with a proactive, externally minded approach, anticipating key next steps, providing recommendations and operating with a bias for action.

• Work with diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we're striving to build the world we want…