Sr. Associate Brand Manager, Trolli

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At Ferrara, Ferrero, Fox’s Burton’s, and The Fine Biscuits Company, we’re loved by people of all generations for the joy we bring—and that joy is crafted by our people. Join us and explore a whole world to discover, where your passion will find its place.

Today, Ferrara is the #1 sugar confectioner in the U.S, with global sales in more than 40 countries. Ferrara boasts a passionate team of over 9,000 employees around the world who deliver and create hundreds of iconic and beloved products.

In the U.S., more than 67 million households annually enjoy our popular brands like NERDS®, Brach’s®, Jelly Belly®, SweeTARTS®, Laffy Taffy®, and Trolli®. In Brazil, Dori has become a household name with snacking products that include brands such as Dori, Gomets, Pettiz, and Yogurte 100. And, in France, Carambar & Co have earned generations of loyal customers through the timeless appeal of iconic candy and chocolate brands such as Carambar, Lutti, Krema, Poulain, Vichy and Terry’s.

A privately held company, Ferrara Group is headquartered in Chicago. Ferrara boasts a network of over 30 locations in North America, South America, Europe and Asia Pacific that includes manufacturing, distribution, sales, and R&D facilities.

Due to the highly interactive and team-based nature of this role, in-person attendance for most of the workweek (i.e., 3 days or more) is essential for: effective communication including during in-person meetings, strong supervision, real-time problem-solving, and participation in cross-functional initiatives.

The Sr. Associate Brand Manager (Sr. ABM) position is responsible for the day-to-day management of the brand Trolli. The Sr. ABM will assist with all aspects of running the business, from strategy development to design and execution of commercial activities, in order to optimize sales, profitability and competitive position.

• Contribute to the development and deployment of the short-term and long-term brand strategy.
• Assists in development and execution of multi-year brand strategic plan by providing appropriate category/consumer/competitive insights and analyses, and by managing key issues and projects in support of business objectives.
• Leads commercialization efforts for marketing. Communicates and collaborates effectively to ensure that cross functional groups understand project objectives, timelines, and measures of success.
• Identify, evaluate and prioritize growth opportunities in partnership with Sales and lead Commercial team in assessing opportunity feasibility and developing go-to-market launch plan.
• Manage portfolio profitability, including assortment optimization, demand forecasting, inventory management, business case assessment and monthly performance reporting.
• Partner with Channel Marketing and Category management teams to ensure Sales efforts aligned with overall brand strategy, including creation of selling stories and communication / release of sales-related materials to field team.
• Participate in planning and execution of consumer marketing campaigns and activities including developing creative for Social and Digital media assets
• Participate in developing strategy and execution of year-round Gaming program including the annual Tentpole Moment
• Lead organic content strategy and execution in partnership with creative agency ensuring creative and messaging aligns with brand standards, drives brand goals and resonates with target consumer.
• Lead monthly business performance analysis, responsible for developing monthly reporting suite and proactively identifying new trends, risks and opportunities to the business
• Lead budget management for Trolli responsible for…