Head of Growth, Marketing ​/ Advertising ​/ PR

About Lumi Meds

Lumi Meds is a fast-growing U.S.

-based telehealth startup focused on weight management and long-term metabolic health. We are building the next generation of e-commerce and clinical infrastructure from the ground up.

As an early-stage company, we move quickly, operate with limited layers, and expect high ownership from every team member. There is no bureaucracy here — decisions happen fast, priorities evolve, and builders thrive.

We are a remote-first, globally distributed team that values clarity, accountability, and people who take initiative rather than wait for direction.

Location: Remote |
Type: Full-time |
Reports to: Founder/CEO

Lumi Meds is a fast-growing telehealth company making GLP-1 weight-loss treatment (semaglutide & tirzepatide) accessible, affordable, and effective. We’ve built a real business with real patients and real outcomes — and we’re just getting started. We move fast, test relentlessly, and let data settle arguments.

We’re hiring a Head of Growth to own our growth engine end-to-end — online and offline. This is not a channel-manager seat. You’ll set the growth strategy, run experiments across every lever (paid, organic, referral, partnerships, experiential, OOH, guerrilla), and personally drive the initiatives that move the business. You bring a playbook of proven tactics, the scrappiness to execute them on a lean budget, and the analytical rigor to know what’s actually working.

If you’ve grown a consumer business from scratch, thrive in ambiguity, and get a thrill out of finding the unlock nobody else saw — this is your seat.

• Own the full growth strategy across digital and offline channels — you set the roadmap and the number you’re accountable to.
• Run growth end-to-end: ideation → hypothesis → execution → measurement → iterate. You don’t hand things off; you drive them to the finish.
• Build and scale offline growth initiatives — experiential, OOH, guerrilla, events, partnerships, retail, and channels we haven’t thought of yet.
• Scale digital acquisition — paid social/search, lifecycle, referral, affiliate, SEO/content — and squeeze efficiency out of every dollar.
• Bring proven playbooks — you’ve done this before and can point to specific tactics that worked, and why.
• Research relentlessly — find new channels, size opportunities, study competitors, and pressure-test ideas before we spend.
• Negotiate with vendors and partners — you get more for less and structure deals that de-risk our spend.
• Live in the data — instrument everything, measure CAC/LTV/payback obsessively, and kill what doesn’t work fast.

• Track record of growing a business — you can show real numbers you were directly responsible for moving.
• Both offline and digital growth experience — you’re equally comfortable running a guerrilla campaign and a paid-acquisition dashboard.
• A documented playbook of growth tactics you’ve run and can run again.
• True growth-hacker DNA — scrappy, resourceful, and biased toward action on a lean budget.
• Data-driven decision-making — you form hypotheses, run clean tests, and follow the numbers.
• End-to-end ownership — you take an idea from napkin to launched, measured, and scaled.
• Strong research and negotiation skills — you find the opportunity and close the deal.
• Bonus: DTC, subscription, telehealth, wellness, or regulated-vertical experience.

• Direct access to the founder and a mandate to move fast.
• A real product with proven demand and outcomes — you’re pouring fuel on a fire, not starting one.
• Full ownership of growth, with the budget and autonomy to prove your playbook.

This position is open to candidates based in approved locations, depending on the role and business needs. Qualified applicants will be contacted for next steps.

Lumi Meds is an equal opportunity employer. We hire based on skills, experience, and alignment with our values.

Please note:

This role requires professional-level English communication and availability to work U.S. business hours.