Marketing Account Manager

Impact exists because a small group of industry leaders believed companies in our space were doing it wrong. Many prioritized margins while the people doing the work and the clients relying on it became an afterthought. Impact was built differently: invest in great people, trust them to do great work, and deliver the kind of service clients remember. That approach helped us grow from a small office technology company into a national managed services provider, while remaining privately owned and people-first.

What makes Impact special is that growth has never come at the expense of the values that got us here. We continue to reinvest in our people, our capabilities, and the opportunities ahead so employees can grow alongside the business. We’ve built something special, but we’re far from finished. The people who join Impact now will help define what comes next.

We are looking for a Marketing Manager who owns client relationships — not just manages them. Accountable for the full client experience from Executive Marketing Consultant handoff through renewal, the Marketing Manager serves as a fractional marketing director for a portfolio of 8-10 B2B clients. You translate each client’s business case into 90-day execution plans, lead Quarterly Business Reviews and Campaign Planning Reviews, direct cross-functional delivery across Strategy, Creative, Paid Media, and Web, and own the renewal conversation.

Success in this role is defined by one thing: your clients’ businesses grow, and they renew because of it. This is an ownership role, not a coordination role.

• Own the primary client relationship from Executive Marketing Consultant handoff through renewal and expansion as the client’s single point of strategic accountability at IMM.

• Own the client business case as the single source of truth and continuously pressure-test it against evolving client objectives and market conditions.

• Lead Quarterly Business Reviews and Campaign Planning Reviews by building the narrative, running the meeting, and following through on every commitment.

• Translate annual strategy into 90-day, hypothesis-driven execution plans tied to client business outcomes.

• Direct cross-functional delivery across Strategy, Creative, Paid Media, and Web for assigned accounts, aligning the team around the business case rather than only the task list.

• Manage the account handoff process by reviewing the full brief, flagging gaps, signing off in writing, and booking the first client check-in within 5 business days.

• Proactively monitor retention risk, account health, and expansion potential, surfacing threats and opportunities before they require escalation.

• Identify and present upsell and cross-sell opportunities to clients, with expansion MRR tracked and reviewed quarterly.

• Own the renewal conversation with support from the Head of Delivery on at-risk accounts.

• Maintain IMM Elevate records, including brief submissions, account intelligence, performance data, and renewal documentation.

• Write and execute an annual Business Plan covering role north star, value creation targets, strategic exclusions, and personal operating system.

• 3-5 years of account management, client services, or marketing management experience at an agency or B2B marketing services firm.

• Proven ownership of client business reviews, including building the narrative, running the meeting, and handling hard conversations when results are off.

• B2B marketing fluency with an understanding of how marketing connects to pipeline, revenue, and business outcomes.

• Performance marketing literacy with the ability to hold paid media, SEO, and content specialists accountable and tell a data-backed…