Wholesale Account Specialist

Work Location:

Chicago Area, traveling to different States like: MI, IN, IL, MO, WI, MN, IA, ND, SD, NE, WY, MT, .

This is a 1-year contract with the possibility of extensions.

MUST BE WILLING TO TRAVEL

The Wholesale Account Specialist plays a crucial role in expanding the network and enhancing the relationships between independent repair facility dealers. This position focuses on three main areas: identifying and contacting new shop accounts, promoting the adoption of key software tools, and engaging dealers in program initiatives. Target accounts include mechanical independent repair facilities and collision body shops, with the goal of integrating client dealers.

The specialist’s efforts will drive the adoption of key electronic parts ordering (EPO) platforms - Collision Link, OPSTrax, CCC, and Repair Link, streamlining the parts ordering process and enhancing collaboration between Dealers and shops. Additionally, the role involves coaching Dealers to optimize software order response times and improve conversion rates.

• Actively visit independent body and mechanical repair shops to form parts ordering relationships with client dealers.
• Identify and connect with the shop personnel responsible for parts ordering to ensure smooth communication and relationship-building.
• Facilitate live introductions between new shop customers and dealership Parts Managers and wholesale teams to build and improve direct relationships.
• Work with dealership wholesale teams to confirm and manage live customer orders through the relevant software.
• Regularly update customer profiles in the Wholesale CRM system to enhance email capture rates and improve the effectiveness of marketing campaigns.
• Meticulously document all account visits and interactions in the Dealer CRM database to assist with Dealer account maintenance and ROI tracking.

• Identify shops that are not currently using Collision Link, OPS, CCC, or Repair Link EPO platforms to target them for adoption initiatives.
• Persuade independent shops to collaborate with local authorized client dealerships by highlighting the features and benefits of the ordering platforms.
• Offer hands‑on support to independent shops, assisting with EPO platform sign‑up, installation, integration, and usage, as well as guiding them through the parts ordering process.
• Actively manage and elevate any issues shops encounter with platform providers, ensuring they receive timely and effective support.
• Liaise with Wholesale Parts Specialist for each Dealer contact.
• Participate in market kickoff events for shop visits, working closely with Dealers to introduce new accounts and platform adoption plans.
• Develop and share detailed shop contact target plans and schedules for new account outreach and software adoption with dealers.
• Regularly review Dealer sales data to verify EPO platform adoption and identify areas for improvement.
• Coach Dealers on best practices for responding to orders promptly and increasing conversion rates, ensuring they maximize the benefits of the platforms.
• Identify and elevate Dealer opportunities to Dealer Management and Field Teams for additional support and development.

• 5+ years of experience in a relevant role within the automotive or wholesale industry is required.

• Master Degree in Business Management or Marketing
• Ability to integrate people and system process
• Influencing and negotiation skills

• Experience in wholesale parts sales
• Understanding of US automotive aftermarket
• Experience in directing sales multiple channels
• Knowledge of Aftermarket or OEM sales and supply environment
• Wholesale (Field) automotive experience
  
  Proficient in current Dealer DMS systems data and Office applications.
• Must be willing to travel up to 95%. Travel within set regional areas within the US.