Principal Account Executive, Retail

Qualifications

• Bachelor's degree or equivalent practical experience.
• 11 years of industry experience in digital media sales, digital advertising, or digital marketing, or 8 years of experience with an advanced degree.
• Experience working with advertisers, agencies, or clients.
• Experience with brand advertising like You Tube or a similar participant video platform.

• Experience building trusted‑advisor relationships with C-level executives, and managing multiple projects, business leads, and internal stakeholders.
• Experience with Google Ad Solutions, such as You Tube, Search, Programmatic or Shopping and understanding of participant landscape across traditional and digital media advertising.
• Experience with brand or media measurement.
• Ability to sell/propose creative technologies across a landscape of various decision makers.
• Ability to develop joint business plans in complex, ambiguous environments, influence/collaborate across organizations, and drive business success for the customer and Google.

Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers.

You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI‑era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

As an Account Executive, Retail, you will use your deep understanding of our client's business, broad knowledge of advertising, and your industry vertical to identify and enable longer‑term opportunities to drive growth. You will orchestrate joint business plans, account‑level strategy, annual activation plans by developing strong customer relationships. You are responsible for identifying untapped revenue streams, sizing complex opportunities, and delivering high‑impact pitches.

As a master of cross‑functional influence, you will unite teams with objectives to deliver seamless One Google solutions that drive measurable customer growth.

Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, You Tube, Measurement, and more.

As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market‑shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google. Individual pay is determined by factors including job‑related skills, experience, and relevant education or training.

US: $161000 - $235000 (USD) + 75% bonus target + equity + benefits

• Engage and influence key decision‑makers, including C‑suite executives, building trusted relationships to understand their core business challenges and strategic priorities.
• Lead the development of Joint Business Plans, aligning with customers on ambitious goals and establishing shared accountability to unlock transformative growth opportunities.
• Design and pitch powerful, data‑driven Google solutions tailored to customer needs, leveraging in‑depth knowledge of Google’s advertising offerings and compelling storytelling, while effectively navigating objections to secure investment and exceed revenue sales targets.
• Demonstrate Google’s value by measuring campaign results against customer objectives…