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VP, Sales - Omni Solutions; Consumer Panel

Job in Chicago, Cook County, Illinois, 60290, USA
Listing for: Nielsen Consumer LLC
Full Time position
Listed on 2026-09-27
Job specializations:
  • Sales
    VP of Sales, Director of Sales
  • Management
Salary/Wage Range or Industry Benchmark: 142000 - 160000 USD Yearly USD 142000.00 160000.00 YEAR
Job Description & How to Apply Below
Position: VP, Sales - Omni Solutions (Consumer Panel)

VP, Sales - Omni Solutions (Consumer Panel)

The VP of Omi Solutions is a senior sales leadership role responsible for driving revenue growth, client expansion, and team performance across NielsenIQ's Omni portfolio, including Consumer Panel and integrated analytics solutions. This role will lead commercial efforts in the US market that focus on the following data and research products:
SaaS based consumer panel solutions, DaaS based consumer panel solutions, clean room data matching between 1st and 3rd party entities, media audiences, panel based-surveys and panel-based segmentations.

This leader will build, develop, and lead a high-performing team of sellers, partnering closely with product, consulting, and client success teams to deliver complex, consultative solutions to clients-primarily within FMCG and Retail enterprise verticals.

You will play a critical role in shaping go-to-market strategy, coaching sellers on consultative sales execution, and elevating how NIQ positions its Omni capabilities in the market.

About this Job

The VP of Omi Solutions is a senior sales leadership role responsible for driving revenue growth, client expansion, and team performance across NielsenIQ's Omni portfolio, including Consumer Panel and integrated analytics solutions. This role will lead commercial efforts in the US market that focus on the following data and research products:
SaaS based consumer panel solutions, DaaS based consumer panel solutions, clean room data matching between 1st and 3rd party entities, media audiences, panel based-surveys and panel-based segmentations.

This leader will build, develop, and lead a high-performing team of sellers, partnering closely with product, consulting, and client success teams to deliver complex, consultative solutions to clients-primarily within FMCG and Retail enterprise verticals.

You will play a critical role in shaping go-to-market strategy, coaching sellers on consultative sales execution, and elevating how NIQ positions its Omni capabilities in the market.

Responsibilities Sales Leadership & Team Development
  • Lead, coach, and develop a team of quota-carrying sellers focused on Omni solutions
  • Establish clear performance expectations, KPIs, and accountability metrics to drive revenue outcomes
  • Partner with HR and leadership to recruit, onboard, and retain top sales talent
  • Provide ongoing coaching in complex deal strategy, executive engagement, and value-based selling
Revenue Growth & Go-To-Market Execution
  • Own and deliver against team revenue targets, including new business and expansion opportunities
  • Forecast annual and quarterly revenue performance within 2% of actuals and provide accurate forecasting for monthly objectives.
  • Drive pipeline generation and ensure disciplined sales execution across all stages of the sales cycle
  • Partner with the Account Development teams to create meaningful sales plays that drive top line revenue performance.
Client Engagement & Strategic Selling
  • Engage directly with senior client stakeholders (C-suite, strategy, insights, and investment teams)
  • Guide teams in developing customized proposals and narratives that align NIQ solutions to client business challenges
  • Support complex negotiations, pricing strategy, and commercial structuring
  • Create a commercial culture that focuses on client-centric outcomes while leveraging deep product expertise to showcase differentiated value.
Qualifications
  • 10+ years of experience in consultative sales, with a strong preference for data, analytics, or insights solutions
  • 5+ years of people leadership experience, managing and developing quota-carrying sales teams
  • 5+ years of market research experience, specifically from consumer sourced data
  • Experience selling into FMCG, Retail, or related verticals
  • Strong…
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