Senior Product Strategist Marketing Manager

Aon is seeking a dynamic Senior Marketing Strategist Manager - Aon Private Risk Management (APRM)

This position will be office based in Chicago, IL, New York, NY, Fort Washington, PA or Berkeley Heights, NJ

At Aon, Affinity Marketing sits at the intersection of growth, client retention, and partner enablement—focused on driving real business outcomes, not just marketing activity.

We are hiring a Marketing Strategist to lead growth for Aon Private Risk Management (APRM)—our business serving high‑net‑worth individuals and families with complex personal insurance needs.

This is a hands‑on role for someone who wants ownership, impact, and a direct connection to revenue growth.

Aon is in the business of better decisions. At Aon, we shape decisions for the better to protect and enrich the lives of people around the world. As an organization, we are united through trust as one inclusive team and we are passionate about helping our colleagues and clients succeed.

This role serves as the marketing lead primarily for Aon’s Private Risk Management business unit, responsible for driving measurable business outcomes and ensuring high‑quality execution across all marketing initiatives. The Senior Marketing Strategist balances strategic thinking with strong operational discipline, acting as a partner to business leadership while maintaining rigorous standards for content quality, accuracy, and delivery. This role is expected to operate at both the strategic and execution level, with equal accountability for business outcomes and the quality of all deliverables.

You will own the marketing strategy and execution for APRM—turning insight into action and driving measurable results.

Develop strategies to generate high‑quality demand and referrals.

• Expand reach across advisor, partner, and client networks
• You own outcomes
  , not just campaigns
• You’ll work directly with sales and business leadership
• The focus is impact, not visibility
• Marketing here is relationship‑driven
  , not mass‑market

This role blends strategy and execution—You’ll think like a strategist and operate like a builder.

• Own marketing contribution to growth, retention, and conversion for assigned business unit
• Translate business priorities into clear, actionable marketing plans
• Lead cross‑functional marketing pod (demand gen, content, CRM, digital) and ensure alignment
• Oversee campaign strategy and execution across channels
• Run Monthly Business Reviews, including performance tracking and recommendation of actions
• Ensure all marketing outputs meet high standards for clarity, accuracy, and professionalism
• Support field teams with practical tools to drive referrals and sales engagement
• Manage key initiatives including campaigns, events, and client communications

Events are a core part of how APRM builds relationships and drives growth.

Develop and execute bespoke client and prospect experiences.

• Identify and create new event‑driven growth opportunities
• Ensure events are:
• Thoughtful
• High‑touch
• Aligned to high‑net‑worth expectations

• Maintain accountability for final quality of all marketing deliverables
• Ensure consistency in messaging, tone, and grammar
• Partner with content and creative teams while holding final responsibility for output quality
• Minimize rework by ensuring strong attention to detail upfront

Take a lead role in APRM’s flagship event. Coordinate budgeting and planning.

• Support location sourcing and venue selection
• Shape educational content and programming
• Drive end‑to‑end execution with business leaders

Develop programs to deepen client engagement.

• Identify opportunities to expand share of wallet

• Own campaigns end‑to‑end (email, events, thought leadership, partnerships)
• Coordinate across teams to deliver high‑quality execution

You’ll be a strong fit if you:

• Take ownership and are comfortable operating with ambiguity
• Prefer impact over process
• Enjoy turning strategy into practical execution
• Work well with sales…